Insights

Strong Brand Recognition Poda is a well-established leader in the open-country fencing market in Denmark, with its brand synonymous with quality and durability, providing a strong foundation for premium product positioning and upselling opportunities.

International Expansion With a presence in several European countries including Sweden, Germany, Norway, and the Netherlands, Poda offers potential for cross-border sales expansion and the introduction of new fencing products tailored to local markets.

Franchise Network Advantage The company's franchise model and network of local Poda Centers create direct sales channels and localized customer engagement, presenting opportunities to increase sales through targeted franchise partnerships.

Market Segment Focus Poda's focus on open-country fencing, especially electric fences, aligns with agricultural and rural development trends, opening avenues for sales to farmers, livestock producers, and rural estates seeking durable fencing solutions.

Upselling and Cross-Selling Potential Given the variety of fencing products introduced across different markets, there are opportunities to expand product offerings and cross-sell complementary fencing systems and accessories to existing customers and franchise partners.

Similar companies to Poda

Poda Tech Stack

Media & News

Poda's Email Address Formats

Poda uses at least 1 format(s):
Poda Email FormatsExamplePercentage
FL@poda.comJD@poda.com
50%
LF@poda.comDJ@poda.com
17%
First.Last@poda.comJohn.Doe@poda.com
16%
First@poda.comJohn@poda.com
17%

Frequently Asked Questions

What is Poda's stock symbol?

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Poda is a publicly traded company; the company's stock symbol is PODARPIGQ.BO.

What is Poda's official website and social media links?

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Poda's official website is poda.com and has social profiles on LinkedIn.

What is Poda's NAICS code?

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Poda's NAICS code is 4233 - Lumber and Other Construction Materials Merchant Wholesalers.

How many employees does Poda have currently?

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As of January 2026, Poda has approximately 43 employees across 2 continents, including EuropeAfrica. Key team members include Ceo: P. D.Country Manager - Nordic: C. P.European Marketing & Sales: H. B.. Explore Poda's employee directory with LeadIQ.

What industry does Poda belong to?

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Poda operates in the Wholesale Building Materials industry.

What is Poda's email format?

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Poda's email format typically follows the pattern of FL@poda.com. Find more Poda email formats with LeadIQ.

When was Poda founded?

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Poda was founded in 1975.

Poda

Wholesale Building MaterialsZealand, Denmark11-50 Employees

The founder of Poda Fence, Poul Dalgaard, were a pioneer in the 1970’s when he introduced electric fence for professional farmers and livestock in Denmark, at a time where barbed wire and netting was supreme in the market. That’s how the success started.

Today, Poda solve almost any fence job, but the focus remains on the fence solutions in the open country where Poda is the market leader. An electricfence of the type Poda originally launched, is known in Denmark simply as a ”Poda fence” regardless of brand.  The name Poda is a very strong brand, associated with quality, durability and therefore good fence economy.

An important piece in Poda success is the franchise concept with a central organization: Poda A/S, and a network of local partners: The Poda Centers. 
Since the 1980’s Poda became nationwide in Denmark and in 2005 Poda Stängsel were introduced on the Swedish market. In 2007 Poda Zaun in Germany was founded and the first Poda Center in Germany began in 2008.  In 2010 Poda Gjerder were introduced in Norway and in 2013 Poda Omheiningen were introduced in the Nederlands.

Section iconCompany Overview

Website
poda.com
Stock Symbol
PODARPIGQ.BO
NAICS Code
4233 - Lumber and Other Construction Materials Merchant Wholesalers
Founded
1975
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Poda's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Poda's revenue is estimated to be in the range of $10M$25M

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