Insights

Community Engagement + POOL has a strong grassroots advocacy base focused on increasing access to urban waters for diverse communities, presenting opportunities for partnerships with local organizations and educational institutions seeking to enhance community health and recreation initiatives.

Environmental Innovation The company's unique water-filtering floating pools demonstrate technological innovation in sustainable urban water recreation, which could be appealing to brands or organizations interested in promoting environmental technology or green infrastructure solutions.

Funding Campaigns With active fundraising efforts like the Everybody campaign and partnerships such as with Heineken, + POOL shows a successful model for securing donor and corporate sponsorships, creating potential for sales opportunities in sponsorship, marketing, and event support.

Partnership Opportunities Recent collaborations with organizations like Team New York Aquatics and corporate brands highlight an openness to strategic alliances, offering avenues for joint ventures in swim education, health promotion, or outdoor recreation projects.

Digital Engagement Utilizing platforms such as WordPress, Google Analytics, and SEO tools indicates an active digital presence, providing opportunities to offer digital marketing, data analytics, or web development services to enhance their outreach and fundraising campaigns.

+ POOL Tech Stack

+ POOL uses 8 technology products and services including Cloudflare, Shopify, WP Engine, and more. Explore + POOL's tech stack below.

  • Cloudflare
    Content Management System
  • Shopify
    E-commerce
  • WP Engine
    Platform As A Service
  • Yoast SEO
    Search Engines
  • Google Tag Manager
    Tag Management
  • HTTP/3
    Web & Portal Technology
  • Google Analytics
    Web Analytics
  • Gravity Forms
    Web Platform Extensions

+ POOL's Email Address Formats

+ POOL uses at least 1 format(s):
+ POOL Email FormatsExamplePercentage
First@pluspool.orgJohn@pluspool.org
48%
Last@pluspool.orgDoe@pluspool.org
2%
FirstLast@pluspool.orgJohnDoe@pluspool.org
2%
First@pluspool.orgJohn@pluspool.org
48%

Frequently Asked Questions

Where is + POOL's headquarters located?

Minus sign iconPlus sign icon
+ POOL's main headquarters is located at 244 Canal St., 3F New York, NY 10013, US. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is + POOL's phone number?

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You can contact + POOL's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is + POOL's official website and social media links?

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+ POOL's official website is pluspool.org and has social profiles on LinkedIn.

How much revenue does + POOL generate?

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As of October 2025, + POOL's annual revenue is estimated to be $2.8B.

What is + POOL's NAICS code?

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+ POOL's NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does + POOL have currently?

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As of October 2025, + POOL has approximately 46 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Founder, Ceo & Chief Metaverse Officer: A. A.Chairman Of The Board Of Directors: G. F.Director, Finance & Operations: B. H.. Explore + POOL's employee directory with LeadIQ.

What industry does + POOL belong to?

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+ POOL operates in the Non-profit Organizations industry.

What technology does + POOL use?

Minus sign iconPlus sign icon
+ POOL's tech stack includes CloudflareShopifyWP EngineYoast SEOGoogle Tag ManagerHTTP/3Google AnalyticsGravity Forms.

What is + POOL's email format?

Minus sign iconPlus sign icon
+ POOL's email format typically follows the pattern of First@pluspool.org. Find more + POOL email formats with LeadIQ.

When was + POOL founded?

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+ POOL was founded in 2014.
+ POOL

+ POOL

Non-profit OrganizationsUnited States11-50 Employees

+ POOL is working to provide free and safe access to the rivers around NYC for swimming.  

The organization was born out of + POOL, an idea for a water-filtering, floating swimming pool with four pool arms (kids pool, lap pool, lounge pool and sports pool) forming a plus-shape. The pool was designed to filter 1 million gallons of river water a day through the walls of the pool and protect swimmers from currents to provide safe access to urban waters cut off from the public. Since its founding, the organization has led a grassroots advocacy effort to push for safe and increased access to the waters around NYC for swimming, promote healthful recreation and advance environmental justice, while also supporting equitable access to swim education, a lack of which disproportionately impacts minority and low-income communities.

Section iconCompany Overview

Headquarters
244 Canal St., 3F New York, NY 10013, US
Phone number
NAICS Code
813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    + POOL's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    + POOL's revenue is estimated to be in the range of $25M$50M

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