Insights

Public access opportunity Leverage + POOL’s mission of providing free and safe access to urban rivers to position partnerships with municipal agencies, foundations, and corporate sponsors focused on urban resiliency, health, and environmental justice.

Water filtration tech Explore collaboration or licensing around their water-filtering pool concept and sensor/filtration approaches for water quality, safety compliance, and public swim infrastructure projects.

Education and equity Offer programs, scholarships, or sponsorships for swim education and outreach to minority and low-income communities, aligning with + POOL’s equity goals to unlock grant funding and CSR opportunities.

Partnership momentum Capitalize on recent collaborations with Team New York Aquatics and past brand campaigns (e.g., Heineken) to pitch co-branded campaigns, events, or experiential activations that merge recreation with sustainability messaging.

Funding and scale Target diversified funding rounds and grant potential given the organization’s revenue range and nonprofit status by presenting multi-year sponsorship packages, capital campaigns, and scalable pilot installations for urban waters.

Similar companies to + POOL

+ POOL Tech Stack

+ POOL uses 8 technology products and services including Cloudflare, Open Graph, WordPress, and more. Explore + POOL's tech stack below.

  • Cloudflare
    Content Management System
  • Open Graph
    Content Management System
  • Content Management System
  • E-commerce
  • Payment Processing
  • Platform As A Service
  • reCAPTCHA
    Security

+ POOL's Email Address Formats

+ POOL uses at least 3 email formats:
+ POOL Email FormatsExamplePercentage
First@pluspool.orgJohn@pluspool.org
94%
Last@pluspool.orgDoe@pluspool.org
3%
FirstLast@pluspool.orgJohnDoe@pluspool.org
3%

Frequently Asked Questions

What is + POOL's phone number?

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You can contact + POOL's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is + POOL's official website and social media links?

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+ POOL's official website is pluspool.org and has social profiles on LinkedIn.

How much revenue does + POOL generate?

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As of August 2026, + POOL's annual revenue is estimated to be $25M - $50M.

What is + POOL's NAICS code?

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+ POOL's NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does + POOL have currently?

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As of August 2026, + POOL has approximately 51 employees across 3 continents, including North America, Asia and Europe. Key team members include Founder, Ceo & Chief Metaverse Officer: A. A., Chairman Of The Board Of Directors: G. F. and Administrative Assistant: Q. B. Explore + POOL's employee directory with LeadIQ.

What industry does + POOL belong to?

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+ POOL operates in the Non-profit Organizations industry.

What technology does + POOL use?

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+ POOL's tech stack includes Cloudflare, Open Graph, WordPress, Shopify, Mailchimp, Stripe, WP Engine and reCAPTCHA.

What is + POOL's email format?

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+ POOL's email format typically follows the pattern of First@pluspool.org. Find more + POOL email formats with LeadIQ.

When was + POOL founded?

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+ POOL was founded in 2014.
+ POOL logo

+ POOL

Non-profit OrganizationsNew York, United States51-200 Employees

+ POOL is a nonprofit based in New York City that seeks to provide free, safe access to the rivers around the city for swimming. The concept centers on a floating pool that filters river water and features four arms forming a plus, intended to support safe, accessible urban swimming. By making urban waters more usable for recreation, the initiative emphasizes safety and public access to the city’s waterways.

Since its founding, the organization has led grassroots advocacy to expand safe access to NYC waters, promote recreation, and advance environmental justice. It also seeks equitable access to swim education, noting that gaps in instruction disproportionately affect minority and low-income communities. In January 2024, + POOL partnered with Team New York Aquatics to offer adult learn-to-swim lessons this winter.

Section iconCompany Overview

Phone number
NAICS Code
813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    + POOL's revenue is estimated to be in the range of $25M - $50M

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