Popl

Software DevelopmentNew York, United States51-200 Employees

Popl = Event lead capture + AI data enrichment + digital business cards

Popl is defining a new space called "In-Person Go-To-Market". In-Person GTM is any channel where real, face-to-face interactions spark meaningful business connections and deal flow with future customers.

This includes:
- Trade shows and conferences
- Retail and pop-up events
- Product demos and sampling
- Marketing and brand activations
- Street teams and brand ambassadors
- Door-to-door or field sales
- Event sponsorships and booths
- Workshops, happy hours, and live experiences

Companies haven’t had great tools to track ROI from in-person interactions. Since the results were hard to measure, they weren’t always seen as strategic, just "nice-to-haves." And the things that don’t get tracked, don’t get frameworks or standardized processes.

What we’re seeing now is a renaissance of in-person marketing being taken seriously as a growth channel, not just a branding play. And with AI and better data capture, attribution is catching up, so this category is finally getting the spotlight it’s always deserved.

So how is Popl leading the way of this revolution? 

We've built a platform that makes it effortless for teams and professionals to collect and share contact info wherever they go. Our AI-powered platform captures info from event badges, QR codes, and business cards and smoothly syncs it with CRMs. Plus, with our industry leading digital business card platform, every interaction is easy, memorable, and impactful.

2.5+ million professionals and companies across 160+ countries trust Popl to turn real-world moments into growth. Join us 🤝 

We are Y Combinator backed, based in New York, and trusted worldwide 🌎

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