Strong Community Engagement POPxo has built a highly engaged digital community of young Indian women across their website, social media platforms, and mobile apps, creating opportunities for targeted advertising, brand collaborations, and influencer marketing campaigns.

Diverse Content & Product Expansion With a focus on fashion, beauty, lifestyle, and even niche topics like sex and relationships, POPxo offers multiple content verticals that can be leveraged for cross-promotional opportunities, product placements, and sponsored content with brands targeting millennial women.

Recent Funding & Growth Potential Having secured $2 million in Series A funding and being part of the Good Glamm Group, POPxo demonstrates growth capability and increased capacity for scaling partnerships, new product launches, and innovative marketing solutions.

Brand Collaborations & Partnerships Partnerships with Swarovski and the launch of POPxo-branded makeup kits indicate opportunities to collaborate on branded content, co-branded products, and experiential marketing events aimed at engaging their large female audience.

Market Position & Expansion Opportunities As India’s largest online women’s community, POPxo presents a prime platform for brands aiming to reach young, educated, and digitally savvy Indian women, making it an ideal channel for targeted marketing, sponsorships, and expanding into lifestyle and beauty sectors.