Content Scaling Toolset Positional offers a toolset for content teams to scale their channels faster and boost organic search traffic. This can be a key selling point for businesses looking to enhance their content marketing efforts and improve online visibility.

Internal Linking Tool Positional recently launched a new toolset for internal linking, aiding in identifying missing internal link opportunities within content. This feature can be highlighted to potential clients to boost their content optimization strategies and drive better SEO results.

Impressive Traffic Growth With the publication of 200 articles, Positional grew its blog's traffic from zero to 200,000 visitors in 18 months, mainly from organic search. Highlighting this success story can attract businesses aiming to enhance their content strategy and achieve similar growth.

Growing Market Presence Positional's focus on competitive verticals like insurance, personal loans, and b2b SaaS showcases its expertise in demanding sectors. This market positioning can be leveraged to target clients in these industries looking for specialized software solutions.

Funding and Stability With $2.6M in funding, Positional has a solid financial base to support its growth and innovation. This financial stability can provide reassurance to potential clients about the company's ability to deliver and support their software solutions effectively.