Sustainable focus Positive Energy specializes in high performance MEP engineering for residential architecture with a strong emphasis on health, comfort, and decarbonization, presenting an opportunity to upsell sustainability-driven design services to progressive firms and builders.

Early design outreach The firm is expanding into accessible consulting for concept phase design to map passive, resilient, and active systems, creating a sales angle to engage architects early and become a preferred advisor before detailed engineering work begins.

Local to national Based in Austin but operating nationally, there is potential to scale partnerships with architects, contractors, and owners across regions, offering standardized MEP guidelines and scalable sustainability packages.

Tech-enabled marketing Current tech stack includes Google Ads, AdSense, and Squarespace, suggesting opportunities to optimize inbound lead generation for sustainability consulting services and to showcase case studies of high-performance projects.

Growth leverage With revenue in the mid single digits and a lean team, there is room to propose incremental services such as energy modeling, commissioning, and ongoing optimization for existing residential projects, aligning with market demand for decarbonization and performance.