Community Engagement Potential partner with Potawatomi Casino Hotel on community outreach initiatives and charitable programs to co-sponsor events, boost brand visibility, and create joint marketing opportunities leveraging their status as a top regional employer.

Sponsorship & Events Leverage their active event participation and recent collaborations (Tailgate Week, Truth Community Awards, museum partnerships) to propose targeted sponsorships, experiential marketing, and cross-promotions that reach Milwaukee and surrounding markets.

Guest Experience Platform Target upgrades and integrations for hospitality tech such as POS, loyalty, and data analytics (they already use Duetto, Agilysys POS solutions) to enhance guest journeys, increase average spend, and improve operational efficiency.

Data & Analytics Offer advanced business intelligence, customer insights, and Power BI dashboards to optimize marketing campaigns, segment high-value guests, and measure ROI across gaming, dining, and entertainment experiences.

Healthy Growth With a revenue band of 100M–250M and sizable employment, position broader offerings around workforce tech, training solutions, and scalable services to support expansion plans and improve employee engagement while supporting local community initiatives.