Insights

Strategic Partnerships PRADCO Outdoor Brands has a history of collaboration with major retailers and product ecosystems, including a recent Bass Pro Shops partnership for in-store Custom Lure Shop. This suggests strong opportunities for expanding co-branding, exclusive product lines, and retail-focused promotions with large outdoor retailers and regional distributors.

Expanded AI & Tech Ongoing collaboration with Syntiant to bring AI-enabled sensing and ML capabilities to hunting, fishing and monitoring products indicates a buyer interest in smart gear. There is a sales opportunity to position AI-driven product enhancements, analytics services, and sensor-enabled devices to improve performance and customer insights.

Diverse Product Ecosystem With a broad portfolio including lures, scents, feeders, cameras, tree stands, and dog feeders, PRADCO reaches multiple outdoor performance segments. This breadth enables cross-sell of complementary accessories, bundles, and seasonal promotions across retailers and e-commerce channels.

Acquisitions Asline Recent acquisition of Ani-Logics Outdoors expands deer nutrition and related product lines. This indicates an appetite for strategic growth via acquisitions, suggesting an opportunity to approach PRADCO with value-add acquisition targets, distribution deals, and integration services for similar brands.

Global Reach & Heritage As the world’s largest single-parent maker of hunting and fishing brands with manufacturing in the US, PRADCO has a strong heritage and scale. There is potential to target commercial channels, private label opportunities, and OEM partnerships that leverage their manufacturing footprint and trusted brand portfolio.

Similar companies to PRADCO Outdoor Brands

PRADCO Outdoor Brands Tech Stack

PRADCO Outdoor Brands uses 8 technology products and services including Magento, Microsoft 365, Microsoft Azure, and more. Explore PRADCO Outdoor Brands's tech stack below.

Media & News

PRADCO Outdoor Brands's Email Address Formats

PRADCO Outdoor Brands uses at least 4 email formats:
PRADCO Outdoor Brands Email FormatsExamplePercentage
FLast@pradcooutdoorbrands.comJDoe@pradcooutdoorbrands.com
95%
F.Last@pradcooutdoorbrands.comJ.Doe@pradcooutdoorbrands.com
3%
FMiddleLast@pradcooutdoorbrands.comJMichaelDoe@pradcooutdoorbrands.com
1%
FirstLast@pradcooutdoorbrands.comJohnDoe@pradcooutdoorbrands.com
1%

Frequently Asked Questions

What is PRADCO Outdoor Brands's official website and social media links?

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PRADCO Outdoor Brands's official website is pradcooutdoorbrands.com and has social profiles on LinkedIn.

How much revenue does PRADCO Outdoor Brands generate?

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As of August 2026, PRADCO Outdoor Brands's annual revenue is estimated to be $100M - $250M.

What is PRADCO Outdoor Brands's NAICS code?

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PRADCO Outdoor Brands's NAICS code is 31-33 - Manufacturing.

How many employees does PRADCO Outdoor Brands have currently?

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As of August 2026, PRADCO Outdoor Brands has approximately 219 employees across 3 continents, including North America, Asia and Europe. Key team members include Customer Service Manager: M. C. R., Accounting Manager: A. M. and Distribution Lead: E. W. Explore PRADCO Outdoor Brands's employee directory with LeadIQ.

What industry does PRADCO Outdoor Brands belong to?

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PRADCO Outdoor Brands operates in the Manufacturing industry.

What technology does PRADCO Outdoor Brands use?

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PRADCO Outdoor Brands's tech stack includes Magento, Microsoft 365, Microsoft Azure, WP Engine, New Relic, Adobe Creative Suite, Autodesk and Piwik PRO Core.

What is PRADCO Outdoor Brands's email format?

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PRADCO Outdoor Brands's email format typically follows the pattern of FLast@pradcooutdoorbrands.com. Find more PRADCO Outdoor Brands email formats with LeadIQ.

When was PRADCO Outdoor Brands founded?

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PRADCO Outdoor Brands was founded in 1894.
PRADCO Outdoor Brands logo

PRADCO Outdoor Brands

ManufacturingAlabama, United States201-500 Employees

PRADCO Outdoor Brands is a manufacturing company based in Birmingham, Alabama, United States, with 201 to 500 employees. It describes itself as the world's largest company that both manufactures and markets major hunting and fishing brands under a single parent organization. The company produces a broad range of outdoor products, including game calls, scents, attractants, game feeders, game cameras, tree stands, and fishing lures, and markets brands such as Rebel, Yum, Booyah, Lindy, and Bomber Saltwater Grade, along with hunting brands Moultrie, Summit, Code Blue, and Knight & Hale. Its outdoor business heritage traces back to 1894 with the founding of Heddon Lures, and it maintains manufacturing locations in Alabama and Arkansas. The company maintains a web presence at https://pradcooutdoorbrands.com.

Section iconCompany Overview

NAICS Code
31-33 - Manufacturing
Founded
1894
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    PRADCO Outdoor Brands's revenue is estimated to be in the range of $100M - $250M

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