PRAVANA Email Format
Personal Care Product ManufacturingCalifornia, United States51-200 Employees
PRAVANA operates as a global professional hair care and color brand within the personal care product manufacturing industry, delivering color and styling products for salon professionals and consumers. The company is known for its ChromaSilk professional hair color line and the Vivids color range, the latter introduced more than a decade ago and developed into an award-winning collection of shades. PRAVANA is headquartered in Culver City, California at the Academy of Hair, with a listed mailing address in Los Angeles, California (5800 Bristol Parkway Suite 7, Los Angeles, CA 90230). The organization employs between 51 and 200 people. In 2017, PRAVANA was acquired by Henkel, situating it within a larger corporate structure. Recent product news includes a 2025 update expanding the Pravana Care collection to vegan formulations, and a 2024 release of a customizable Rustic Radiance tone for the ChromaSilk Vivids line.