Insights

Strong Audience Reach Primedia Broadcasting's diverse portfolio of premium radio stations and independent news content reaches over 7 million people weekly, presenting significant opportunities for brands seeking broad and targeted audience engagement across multiple platforms.

Data-Driven Solutions With active research panels and insights-informed methodologies, Primedia offers valuable audience analytics that enable tailored advertising campaigns, making it an attractive partner for brands looking to optimize media investment and enhance campaign effectiveness.

Recent Digital Expansion The launch of Primedia One, an integrated communication ecosystem supporting the public sector, indicates the company's continuous push into digital ecosystems, opening avenues for B2B technology partnerships and innovative marketing collaborations.

Awards & Recognition Recognition at industry awards like the Telkom Radio Awards and SAPOA demonstrates Primedia's leadership and innovation in media and property development, which could be leveraged for prestigious sponsorship, collaborative branding, or co-marketing opportunities.

Key Leadership Hires The appointment of experienced industry leaders such as Jan du Plessis as president highlights the company's strategic focus on growth and innovation, providing opportunities for high-value engagement through executive-level partnerships or tailored enterprise solutions.

Similar companies to Primedia Broadcasting

Primedia Broadcasting Tech Stack

Primedia Broadcasting uses 8 technology products and services including Hotjar, Quantcast Measure, Google Fonts API, and more. Explore Primedia Broadcasting's tech stack below.

  • Hotjar
    Analytics
  • Quantcast Measure
    Analytics
  • Google Fonts API
    Font Scripts
  • jQuery
    Javascript Libraries
  • Node.js
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics
  • Nginx
    Web Servers

Media & News

Primedia Broadcasting's Email Address Formats

Primedia Broadcasting uses at least 2 format(s):
Primedia Broadcasting Email FormatsExamplePercentage
FirstL@primedia.co.zaJohnD@primedia.co.za
80%
First@primedia.co.zaJohn@primedia.co.za
18%
FLast@primedia.co.zaJDoe@primedia.co.za
1%
FirstLa@primedia.co.zaJohnDo@primedia.co.za
1%

Frequently Asked Questions

Where is Primedia Broadcasting's headquarters located?

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Primedia Broadcasting's main headquarters is located at 5 Gwen Lane Johannesburg, Gauteng 2196 South Africa. The company has employees across 3 continents, including AfricaEuropeNorth America.

What is Primedia Broadcasting's official website and social media links?

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Primedia Broadcasting's official website is primediabroadcasting.co.za and has social profiles on LinkedIn.

What is Primedia Broadcasting's NAICS code?

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Primedia Broadcasting's NAICS code is 515 - Broadcasting (except Internet).

How many employees does Primedia Broadcasting have currently?

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As of April 2026, Primedia Broadcasting has approximately 464 employees across 3 continents, including AfricaEuropeNorth America. Key team members include Chief Commercial Officer: K. S.Head Of Brand Marketing And Events: K. M.Head Of Legal: K. M.. Explore Primedia Broadcasting's employee directory with LeadIQ.

What industry does Primedia Broadcasting belong to?

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Primedia Broadcasting operates in the Broadcast Media Production and Distribution industry.

What technology does Primedia Broadcasting use?

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Primedia Broadcasting's tech stack includes HotjarQuantcast MeasureGoogle Fonts APIjQueryNode.jsGoogle Tag ManagerGoogle AnalyticsNginx.

What is Primedia Broadcasting's email format?

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Primedia Broadcasting's email format typically follows the pattern of FirstL@primedia.co.za. Find more Primedia Broadcasting email formats with LeadIQ.

Primedia Broadcasting

Broadcast Media Production and DistributionGauteng, South Africa201-500 Employees

Home to trusted content creators and influential storytellers - Primedia Broadcasting facilitates powerful connections between brands and consumers.  
Our market-leading radio stations include 947, 702, Kfm 94.5 and CapeTalk. Together with trusted independent news provider Eyewitness News, Primedia Broadcasting has a cumulative weekly reach of more than 7 million people. 


We are home to premium radio stations 947, 702, Kfm 94.5 and CapeTalk; as well as award-winning independent news brand Eyewitness News.
With a powerful portfolio of assets and a cumulative weekly listenership of more than two million people, we can meaningfully connect with a diverse range of South Africans across more platforms, more often.

We pride ourselves on truly understanding our audience and their behaviours, while providing data and insights-informed solutions for our clients and stations. Our active research panel of 10 000 listeners provides us with a unique advantage in the South African radio marketplace, and allows us to help you make the best decisions for your campaigns.

Section iconCompany Overview

Headquarters
5 Gwen Lane Johannesburg, Gauteng 2196 South Africa
NAICS Code
515 - Broadcasting (except Internet)
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Primedia Broadcasting's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Primedia Broadcasting's revenue is estimated to be in the range of $25M$50M

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