Hospitality Network Family-owned hotel ownership and management firm with affiliations to major brands (Hilton, Marriott, Wyndham, Choice, Best Western, Red Roof) and operations across North and South Carolina, indicating potential for outsourced management, brand partnerships, and loyalty program collaborations.

Growth Potential Established since 1979 with over 600 rooms and multiple properties, suggesting opportunities to upsell managed services, development projects, or portfolio expansion support as the company scales.

Tech Stack Utilizes QuickBooks, ADP, Open Graph, Google Workspace, and HR and analytics tools, implying readiness for integrated property finance, payroll, and marketing technology deployments that could be offered as managed IT or systems modernization services.

Mid-market Focus Revenue in the 10 to 25 million range and 11-50 employees position Primo Investments as a mid-market client likely receptive to cost-effective efficiency improvements, revenue management solutions, and scalable vendor partnerships.

BD Opportunity Local roots in Rock Hill, SC with regional expansion across NC and SC create a geography-focused sales window for regional S&M initiatives, loyalty program integration opportunities, and vendor negotiations with hotel brands and franchise networks.