Growing Market Presence Professional Bull Riders operates internationally across the US, Australia, Brazil, Canada, and Mexico, indicating a broad geographic reach and diverse audience base, which offers multiple regional sales opportunities for event sponsorships, broadcasting rights, and merchandise merchandising.
Robust Broadcast Partnership The multi-year agreement with The CW Network to broadcast PBR events nationally enhances brand visibility and suggests a strong media partnership, opening avenues for targeted advertising and premium content sponsorships.
Expanding Physical Footprint Relocation of headquarters to Fort Worth, Texas, and ongoing event participation in key venues demonstrate growth and stability, providing potential for regional sponsorship deals, event activations, and local partnerships.
Innovative Event Engagement PBR's emphasis on safety and fan engagement since the COVID-19 pandemic underscores a focus on innovative, fan-centric event experiences, creating opportunities for experiential marketing, branded activations, and digital engagement tools.
Financial Scale With annual revenues between $100 million and $250 million and a strong media presence, PBR presents a substantial platform for sales prospects across sponsorship, merchandizing, media, and technology partnerships to capitalize on its growing popularity.