Strong Market Position Prysmian's leadership in the energy transition and digital infrastructure markets presents numerous opportunities to promote advanced cabling solutions tailored for large-scale transmission, power grid, and renewable energy projects.

Expanding Global Reach With operations in over 50 countries and extensive manufacturing and R&D capabilities, Prysmian is well-positioned to supply tailored, high-performance cabling products to multinational projects and emerging markets.

Innovative Product Launches The company's recent launches of OneSolar and BendBrightXS fibre demonstrate a focus on innovative, specialized solutions that could open avenues for sales of integrated, high-tech cabling and connectivity products in renewable energy and telecom sectors.

Strategic Partnerships Recent collaborations with clients like Terna and Invenergy indicate a strong demand for custom, large-scale cabling infrastructure, creating sales opportunities for tailored power and interconnection solutions.

Focus on Sustainability Prysmian’s commitment to developing sustainable and resilient cable solutions aligns with the growing market demand for eco-friendly, energy-efficient infrastructure, offering an entry point for eco-conscious and utility customers seeking green solutions.