Seed Funding Acquisition Pure Chat secured $1.5M in seed funding in April 2015, indicating financial investment and potential for rapid growth.

Industry Disruption Potential Pure Chat's focus on providing chat software for small businesses and differentiating from enterprise-focused companies presents opportunities for disrupting the market.

Lead Generation Success With over 2.8 Million chats generated by small businesses on the Pure Chat platform since its launch in 2012, there is a proven track record for lead generation success using their services.

Underdog Advantage As a smaller company with a team described as 'highly caffeinated nerf gun aficionados' competing against larger players like Intercom and Salesforce, Pure Chat's innovative spirit and agility can be leveraged as a unique selling point in sales pitches.

User-Friendly Approach The simplicity and intuitiveness of Pure Chat's software compared to other complex chat solutions can be highlighted as a key advantage during sales conversations, especially for businesses looking for easy-to-use tools for engaging customers.