Insights

National expansion Pur e Salt Interiors is expanding beyond its Newport Beach roots into international design projects, brand collaborations, a Shoppe showroom, and trade programs, indicating opportunities to introduce agency partnerships, supply deals, or distribution agreements for new markets.

Luxury coastal niche The brand specializes in relaxed luxury coastal aesthetics with high engagement celebrity clientele and a strong media presence, suggesting sales opportunities in premium residential projects and collaboration on exclusive collections with lifestyle retailers.

Integrated product ecosystem With a Shopify Shoppe, rugs collaborations, wallpaper lines, and partnerships with Pottery Barn and Leftbank Art, there is potential to upsell full-room solutions, exclusive product bundles, and co-branded design services across retail and hospitality channels.

Hospitality foothold Recent growth plans include hospitality footprints, creating potential avenues for interior design services, turnkey project management, and ongoing refresh programs for hotels, boutique inns, and experiential spaces.

Content and commerce leverage Active digital and social presence paired with a robust design narrative offers opportunities for sponsored design shoots, influencer collaborations, and data-driven marketing partnerships to expand lead generation and brand reach for home furnishing retailers and contractors.

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Pure Salt Interiors Tech Stack

Pure Salt Interiors uses 8 technology products and services including Lucky Orange, Squarespace, NetSuite, and more. Explore Pure Salt Interiors's tech stack below.

  • Lucky Orange
    Analytics
  • Squarespace
    Content Management System
  • NetSuite
    E-commerce
  • Google Workspace
    Email
  • SendGrid
    Email Delivery
  • JSON-LD
    Javascript Frameworks
  • Lenis
    Javascript Libraries
  • Animate.css
    UI Frameworks

Media & News

Pure Salt Interiors's Email Address Formats

Pure Salt Interiors uses at least 1 format(s):
Pure Salt Interiors Email FormatsExamplePercentage
First@puresaltinteriors.comJohn@puresaltinteriors.com
93%
Last@puresaltinteriors.comDoe@puresaltinteriors.com
7%

Frequently Asked Questions

What is Pure Salt Interiors's official website and social media links?

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Pure Salt Interiors's official website is puresaltinteriors.com and has social profiles on LinkedIn.

How much revenue does Pure Salt Interiors generate?

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As of July 2026, Pure Salt Interiors's annual revenue is estimated to be $25M - $50M.

What is Pure Salt Interiors's NAICS code?

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Pure Salt Interiors's NAICS code is 5414 - Specialized Design Services.

How many employees does Pure Salt Interiors have currently?

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As of July 2026, Pure Salt Interiors has approximately 25 employees across 2 continents, including North AmericaOceania. Key team members include Distribution And Logistics Director: L. H.Design Project Manager: M. C.. Explore Pure Salt Interiors's employee directory with LeadIQ.

What industry does Pure Salt Interiors belong to?

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Pure Salt Interiors operates in the Design Services industry.

What technology does Pure Salt Interiors use?

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Pure Salt Interiors's tech stack includes Lucky OrangeSquarespaceNetSuiteGoogle WorkspaceSendGridJSON-LDLenisAnimate.css.

What is Pure Salt Interiors's email format?

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Pure Salt Interiors's email format typically follows the pattern of First@puresaltinteriors.com. Find more Pure Salt Interiors email formats with LeadIQ.

When was Pure Salt Interiors founded?

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Pure Salt Interiors was founded in 2016.
Pure Salt Interiors logo

Pure Salt Interiors

Design ServicesCalifornia, United States11-50 Employees

Pure Salt Interiors, based in Newport Beach, California, operates as a design studio and lifestyle brand that provides residential interior design services alongside a Shoppe offering furnishings, textiles, and decorative accessories. Founded in 2016 by Aly Morford and Leigh Lincoln, the firm has developed a national presence and a celebrity clientele. The Shoppe, launched in 2019, exemplifies the brand's approach to design through natural textures, layered neutrals, and coastal-inspired details.

The company occupies a position in the design services industry as a national lifestyle brand focused on functional, stylish spaces. It is expanding to international design projects, brand collaborations, a Shoppe showroom and trade program, and hospitality footprints. A May 2026 flagship opening in Newport Beach marks a concrete recent development in its growth.

Section iconCompany Overview

NAICS Code
5414 - Specialized Design Services
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    Pure Salt Interiors's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Pure Salt Interiors's revenue is estimated to be in the range of $25M - $50M

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