Detox Wellness Purify operates in the wellness and fitness space with private infrared saunas, presenting an opportunity to upsell detox-focused services, memberships, or bundled spa packages to existing clients who value detoxification and relaxation.

Local Market Based in Richmond with a small to mid-size team, there is potential to expand regional partnerships with local gyms, hotels, wellness studios, and corporate wellness programs to drive referrals and cross-promotions.

Tech Enablement Utilizes a modern tech stack (Cloudflare, Google Workspace, PHP, Nginx/LiteSpeed) that can support a scalable online booking, CRM integration, and targeted digital marketing campaigns to capture new customers and streamline operations.

Revenue Growth Reported revenue in the mid single-digit millions range with a lean headcount, signaling high-margin service opportunities, add-on offerings, and membership models that can boost customer lifetime value.

Strategic Partnerships Similar companies and adjacent industries (water tech, wellness services) indicate room for strategic alliances, corporate wellness programs, or cross-industry collaborations to broaden market reach and drive referrals.