Insights

Institutional-Grade CDR Puro.earth operates an investable CDR market infrastructure with the Puro Standard and CORCs, already certifying over 100 engineered CDR projects and more than 1.5 million CORCs, supported by a broad corporate base of 700+ buyers. Sales opportunities lie in expanding enterprise procurement programs and long-term procurement commitments from large carbon-intensive firms seeking verifiable, audited carbon removals.

Strategic Ownership Nasdaq ownership since 2021 provides credibility and access to a proven market infrastructure. This presents a selling point to potential customers seeking robust, regulated, and trustworthy carbon removal markets, and suggests partnering angles with financial services and asset managers looking for institutional-grade solutions.

Expanded Frameworks Puro.earth is evolving toward multi-program and regulatory-aligned offerings (CRCF program under EU regulation, ICVCM Eligible). This creates cross-selling opportunities with buyers who must navigate multiple frameworks, as well as with policy-compliant corporate buyers seeking to align with regulatory expectations.

Productivity Tools Recent product enhancements such as the Audit Booking Calendar and faster revenue pathways for suppliers indicate a focus on improving buyer and supplier experience. Sales opportunities include offering enhanced certification services, streamlined supplier onboarding, and value-added data transparency to buyers.

Partnership & Growth New client acquisitions (BioCirc Group) and partnerships (AtlantiCO2) signal momentum in enterprise adoption and network effects. There is opportunity to target mid- to large-cap corporates with bespoke procurement programs, and to co-sell with climate-focused consultancies and carbon asset developers seeking standardized, investable carbon removals.

Similar companies to Puro.earth

Puro.earth Tech Stack

Puro.earth uses 8 technology products and services including Canva, Kubernetes, Amazon Simple Email Service, and more. Explore Puro.earth's tech stack below.

Media & News

Puro.earth's Email Address Formats

Puro.earth uses at least 2 email formats:
Puro.earth Email FormatsExamplePercentage
First.Last@puro.earthJohn.Doe@puro.earth
65%
First@puro.earthJohn@puro.earth
35%

Frequently Asked Questions

What is Puro.earth's official website and social media links?

Minus sign iconPlus sign icon
Puro.earth's official website is puro.earth and has social profiles on LinkedIn and Crunchbase.

How much revenue does Puro.earth generate?

Minus sign iconPlus sign icon
As of August 2026, Puro.earth's annual revenue is estimated to be $1M - $10M.

What is Puro.earth's NAICS code?

Minus sign iconPlus sign icon
Puro.earth's NAICS code is 52 - Finance and Insurance.

How many employees does Puro.earth have currently?

Minus sign iconPlus sign icon
As of August 2026, Puro.earth has approximately 51 employees across 5 continents, including Europe, North America and Asia. Key team members include Chief Operating Officer: B. F., President: J. B. and Head Of Standard: M. T. Explore Puro.earth's employee directory with LeadIQ.

What industry does Puro.earth belong to?

Minus sign iconPlus sign icon
Puro.earth operates in the Financial Services industry.

What technology does Puro.earth use?

Minus sign iconPlus sign icon
Puro.earth's tech stack includes Canva, Kubernetes, Amazon Simple Email Service, Asana, Marketo, Stripe, Bitbucket and Piwik PRO Core.

What is Puro.earth's email format?

Minus sign iconPlus sign icon
Puro.earth's email format typically follows the pattern of First.Last@puro.earth. Find more Puro.earth email formats with LeadIQ.

How much funding has Puro.earth raised to date?

Minus sign iconPlus sign icon
As of August 2026, Puro.earth has raised $13M in funding. The last funding round occurred on Sep 04, 2025 for $13M.

When was Puro.earth founded?

Minus sign iconPlus sign icon
Puro.earth was founded in 2018.
Puro.earth logo

Puro.earth

Financial ServicesUusimaa, Finland51-200 Employees

Puro.earth operates in financial services by providing certification frameworks, scientific standards, and digital systems to enable engineered carbon removal credits to scale as an investment-grade market. Its core offering, the Puro Standard, is the first dedicated framework for engineered CDR, certifying suppliers who store carbon dioxide durably for at least 100 years, often far longer. To date, the program has certified over 100 engineered CDR projects and issued more than 1.5 million CORCs in the Puro Registry, presenting verified, traceable assets for investors and buyers. The platform is trusted by more than 700 companies worldwide to procure carbon removals with confidence.

Based in Helsinki, Uusimaa, the company operates in financial services and is an ICVCM Eligible Carbon Crediting Programme. Nasdaq has held a majority stake since 2021, and in January 2026 Puro.earth launched Puro Issuance Plus to help scaled suppliers bring verified removals to market more frequently.

Section iconCompany Overview

Website
puro.earth
NAICS Code
52 - Finance and Insurance
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $13M

    Puro.earth has raised a total of $13M of funding over 1 rounds. Their latest funding round was raised on Sep 04, 2025 in the amount of $13M as a Series B.

  • $1M - $10M

    Puro.earth's revenue is estimated to be in the range of $1M - $10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.