Purple Squirrel Economics, now a Cytel company Email Format
Pharmaceutical ManufacturingMassachusetts, United States2-10 Employees
Purple Squirrel Economics is a specialist consultancy focused on health economics and outcomes research that operates as part of Cytel, based in Waltham, Massachusetts. Cytel has long provided data analytics to biotech and pharmaceutical developers, and in 2020 joined with Ingress Health and Purple Squirrel Economics to create a global team offering HEOR and real-world evidence capabilities. The Waltham operation acts as a small, dedicated unit within Cytel. Its clients are biotech and pharmaceutical firms seeking rigorous evidence to inform development and market decisions. A recent development illustrating Cytel's activity is a June 2025 collaboration with Adial Pharmaceuticals to apply statistical analytics and simulation modeling to optimize a Phase 3 program's design and regulatory alignment.