Purseia, Inc Email Format
Advertising ServicesCalifornia, United States0-1 Employees
Purseia, Inc is a strategy consulting firm based in Marina Del Rey, California, that focuses on helping clients interpret data through advanced analytics, research, and data analysis. The company emphasizes enabling clients to derive value from complex data environments and making sense of data to capture future opportunities. Its work spans data strategy, data science, and analytics, with capabilities in modeling domains such as marketing mix, pricing, customer lifetime value, and segmentation, and includes machine learning and AI implementations across various industries. Purseia targets organizations seeking to leverage data to drive business value, including clients across sectors like consumer packaged goods, retail, financial services, telecommunications, entertainment, media, and insurance. The firm positions itself as a provider of specialized data visualization, foundational database expertise, and capability development, assisting clients in building analytics capabilities and deriving actionable insights. The company operates in the advertising services space, offering a range of analytic-focused services to help clients understand and optimize their data-driven strategies. A recent development includes continued engagement in advanced analytics and data strategy for its Fortune 500 client base.