Pricing Optimization Recent initiative to implement an advanced pricing module for the Baltic region indicates willingness to adopt data-driven pricing solutions. Opportunity to provide pricing optimization platforms, data integration, and actuarial modeling services across PZU’s markets.

Customer Experience PZU Życie S.A. partnered with Digital University on a Customer Experience report, signaling a strategic focus on CX and innovation. Opportunity to offer CX measurement platforms, journey analytics, voice of customer programs, and omnichannel optimization to improve retention and cross-sell.

HR and Talent A large workforce and history of restructuring suggest ongoing talent management needs. Opportunity to propose HR tech solutions such as talent management, learning and development platforms, recruitment tech, payroll integration, and employee engagement tools.

Regulatory Risk Governance As a leading insurer in Poland and Central Europe, regulatory compliance and risk management are priorities. Opportunity to sell GRC platforms, risk analytics, policy management, and cyber risk controls to strengthen governance and reporting.

Tech Modernization The existing tech stack includes legacy tools alongside modern practices. This creates opportunities for cloud migration, data modernization, API management, and BI/analytics to streamline operations and accelerate product development.