RAADZ

Market ResearchKentucky, United States0-1 Employees

RAADZ is a market research company based in Louisville, Kentucky, that aims to transform survey methods by addressing common data distortions in traditional approaches. Its platform seeks to reduce respondent bias, survey fatigue, and social desirability bias through a gamified experience that encourages respondents to predict average answers, with the intent of improving data quality and participation honesty. The company targets organizations needing consumer insights and market intelligence, positioning itself as a modernization of survey-taking processes within the market research industry. RAADZ emphasizes leveraging psychology and technology to redefine how surveys are conducted and how reliable data is gathered for data-driven decision making. The organization operates from Louisville and appears to have a very small internal team, and it provides more information about its approach on its partner site.

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