Insights

Strong Market Position Rab's nearly 30-year history in high-performance mountain apparel positions it as a trusted and established brand in the outdoor sports industry, offering an opportunity to expand into related markets such as adventure travel and outdoor gear retail.

Growing Revenue Stream With recent quarterly revenues between 21 and 23 million dollars and positive growth momentum, there is a clear demand for rugged outdoor apparel which can be further tapped through enhanced sales channels and strategic partnerships.

Sustainability & Durability Focus Rab emphasizes honest, repairable, high-quality products rooted in core mountain values, appealing to environmentally conscious consumers seeking durable and sustainable outdoor gear for their adventures.

Digital and Tech Integration Rab’s adoption of advanced technology stacks such as TypeScript and Platform.sh showcases its digital engagement tactics, indicating opportunities for expanding online presence, direct-to-consumer sales, and leveraging e-commerce platforms.

Brand Heritage & Loyalty With a loyal customer base inspired by mountain experiences and a strong brand story, there is potential to develop targeted marketing campaigns, exclusive collections, and experiential marketing initiatives to deepen customer engagement and drive repeat sales.

Rab Tech Stack

Rab uses 8 technology products and services including jsDelivr, Module Federation, Backbone.js, and more. Explore Rab's tech stack below.

  • jsDelivr
    Content Delivery Network
  • Module Federation
    Development
  • Backbone.js
    Javascript Frameworks
  • Alpine.js
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • Zendesk Chat
    Live Chat
  • Platform.sh
    Platform As A Service
  • TypeScript
    Programming Languages

Media & News

Rab's Email Address Formats

Rab uses at least 1 format(s):
Rab Email FormatsExamplePercentage
First.Last@rab.equipmentJohn.Doe@rab.equipment
69%
First@rab.equipmentJohn@rab.equipment
25%
Last@rab.equipmentDoe@rab.equipment
4%
LastFirst@rab.equipmentDoeJohn@rab.equipment
2%

Frequently Asked Questions

What is Rab's stock symbol?

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Rab is a publicly traded company; the company's stock symbol is PEW.

What is Rab's official website and social media links?

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Rab's official website is rab.equipment and has social profiles on LinkedIn.

What is Rab's NAICS code?

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Rab's NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Rab have currently?

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As of December 2025, Rab has approximately 483 employees across 6 continents, including EuropeNorth AmericaAfrica. Key team members include Vice President Of Sales, Usa: R. H.Head Of Design: J. B.Head Of Product Commercialisation: C. V.. Explore Rab's employee directory with LeadIQ.

What industry does Rab belong to?

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Rab operates in the Sporting Goods Manufacturing industry.

What technology does Rab use?

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Rab's tech stack includes jsDelivrModule FederationBackbone.jsAlpine.jsjQuery UIZendesk ChatPlatform.shTypeScript.

What is Rab's email format?

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Rab's email format typically follows the pattern of First.Last@rab.equipment. Find more Rab email formats with LeadIQ.

When was Rab founded?

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Rab was founded in 1981.

Rab

Sporting Goods ManufacturingEngland, United Kingdom201-500 Employees

Rab specialise in making rugged, high-performance mountain clothing and equipment. Nothing fancy or over-engineered – just honest hard working pieces that you’d rather repair than replace. More than 30 years since our founding our products have evolved but our core values have remained the same. 

Our inspiration still comes from the mountains we climb and the friendships we forge along the way. From the people who design, make and test each item, to those that have grown up loving and wearing Rab. These are the stories and experiences that make us unique, the ones we write every time we step outside. Rab's journey is your story and ours.

#WeAreRab

Section iconCompany Overview

Stock Symbol
PEW
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1981
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    Rab's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Rab's revenue is estimated to be in the range of $10M$25M

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