Insights

Expansive Audience Reach Mirchi's extensive listenership across radio, digital platforms, and television provides a diverse and engaged audience base, creating multiple touchpoints for targeted advertising campaigns and brand activations.

Urban Market Focus With a mission to serve city-centric infotainment, Mirchi offers strong opportunities for localized advertising solutions tailored to the vibrant Indian and South Asian urban demographics.

Diverse Media Portfolio The company's range of multimedia solutions, including radio, television, live entertainment, and digital content, enables integrated marketing strategies that can enhance brand visibility across multiple platforms.

Digital Advertising Infrastructure Utilizing advanced ad tech like Google AdSense, DoubleClick AdX, and analytics tools positions Mirchi as a valuable partner for data-driven advertising solutions and performance marketing initiatives.

Strong Revenue Potential With a revenue range of $100 million to $250 million, Mirchi demonstrates significant market presence and financial stability, indicating substantial opportunities for advertising spend and strategic partnerships.

Similar companies to Mirchi

Mirchi Tech Stack

Mirchi uses 8 technology products and services including Google AdSense, DoubleClick Ad Exchange (AdX), Chartbeat, and more. Explore Mirchi's tech stack below.

  • Google AdSense
    Advertising
  • DoubleClick Ad Exchange (AdX)
    Advertising
  • Chartbeat
    Analytics
  • TrackJS
    Analytics
  • jQuery
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • AddThis
    Widgets

Media & News

Mirchi's Email Address Formats

Mirchi uses at least 1 format(s):
Mirchi Email FormatsExamplePercentage
First@radiomirchi.comJohn@radiomirchi.com
50%
First@radiomirchi.comJohn@radiomirchi.com
50%

Frequently Asked Questions

Where is Mirchi's headquarters located?

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Mirchi's main headquarters is located at Tulsi Pipe Road Lower Parel West 14th Floor Mumbai, Maharashtra India. The company has employees across 6 continents, including AsiaNorth AmericaEurope.

What is Mirchi's official website and social media links?

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Mirchi's official website is radiomirchi.com and has social profiles on LinkedIn.

What is Mirchi's NAICS code?

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Mirchi's NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Mirchi have currently?

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As of February 2026, Mirchi has approximately 2.2K employees across 6 continents, including AsiaNorth AmericaEurope. Key team members include Chief Executive Officer: Y. M.Chief Strategy And Growth Officer: S. A.Chief Digital Officer (cdo): U. T.. Explore Mirchi's employee directory with LeadIQ.

What industry does Mirchi belong to?

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Mirchi operates in the Entertainment Providers industry.

What technology does Mirchi use?

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Mirchi's tech stack includes Google AdSenseDoubleClick Ad Exchange (AdX)ChartbeatTrackJSjQueryModernizrGoogle AnalyticsAddThis.

What is Mirchi's email format?

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Mirchi's email format typically follows the pattern of First@radiomirchi.com. Find more Mirchi email formats with LeadIQ.

Mirchi

Entertainment ProvidersMaharashtra, India1001-5000 Employees

From Radio (Terrestrial and Digital) to Original Content, Airport Radio to High Impact Television properties, multimedia solutions to live entertainment, and digital solutions to brand activations, Mirchi (popularly known as Radio Mirchi) has been entertaining audiences for last 18 years. And, we’ are just getting started.
 
Our mission is to be the largest city-centric infotainment company serving Indian & South Asian audiences across the globe. And, we delight our advertisers by developing solutions for their marketing problems, using our portfolio of city-centric infotainment products on all available platforms.

The key to our success, our employees who have helped build an organization which stretches the limits of what is possible and delight consumers and advertisers every single day. The organization is built on four cultural pillars: Non-Hierarchical, Informed Risk Taking, Constructive Confrontation and Fun at Work. 
Come partner with us as employees or advertisers, to create unparalleled experiences for consumers. 

Mirchi, It’s HOT!!

Section iconCompany Overview

Headquarters
Tulsi Pipe Road Lower Parel West 14th Floor Mumbai, Maharashtra India
NAICS Code
71 - Arts, Entertainment, and Recreation
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $25M$50M

    Mirchi's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Mirchi's revenue is estimated to be in the range of $25M$50M

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