Radio Zindagi
Entertainment ProvidersCalifornia, United States11-50 Employees
Radio Zindagi operates as a 24/7 radio platform focused on South Asian lifestyle content in the United States, placing itself in the entertainment providers space. Based in Fremont, California, the service serves listeners across the San Francisco Bay Area and reaches audiences in New York, New Jersey, Connecticut, Virginia, Maryland, and Washington, D.C., with the aim of informing, engaging, enlightening, and delighting the South Asian community while helping them blend roots with American life. Content spans music and broader cultural topics, including wellness, travel, food, fashion, art, culture, and ideas, and is delivered in multiple languages beyond Hindi and English—Punjabi, Telugu, Tamil, Gujarati, and Bengali. The operation is described as the first and largest 24/7 South Asian lifestyle radio station in the United States, and it emphasizes a multilingual approach rather than focusing solely on Bollywood. In March 2026, Radio Zindagi announced a weekly spiritual program, voice of Sai, to mark the Sri Sathya Sai Baba Centenary.