Strong Market Presence Raiffeisen Gruppe is the second-largest retail bank in Switzerland with over 2 million members and 3.73 million clients, offering extensive opportunities to upsell digital banking services, loyalty programs, and wealth management solutions.

Digital Innovation The bank's investments in digital platforms such as a digital capital marketplace and partnerships with fintech providers like Backbase indicate openness to adopting advanced banking technology, presenting opportunities for supply of innovative banking software, APIs, and digital transformation services.

Regional Engagement With a widespread network of 774 branches and local cooperative banks, Raiffeisen emphasizes proximity to its clients, making it an ideal partner for targeted local marketing, branch digitalization, and regional community engagement solutions.

Strategic Partnerships Collaborations with tech firms such as CoCoNet and Backbase demonstrate the bank’s focus on enhancing service offerings through third-party integrations, opening avenues for new fintech, CRM, and engagement platform collaborations.

Growth Opportunities Raiffeisen’s recent hires and product launches, including private client advisement and employee-benefit initiatives like Quality Time, highlight potential for tailored financial products, wealth advisory services, and employee engagement solutions to expand their market share.