Insights

Innovative Emergency Tech Rapid Response leverages advanced NFC and manual alert functionalities, demonstrating a strong commitment to innovative emergency communication solutions ideal for both individual consumers and organizations seeking reliable security technologies.

Growing Revenue Base With an annual revenue estimated between 25 and 50 million USD, the company shows significant market traction, presenting opportunities to upsell or expand existing service offerings to a sizable and diverse customer base.

Tailored Solutions The company's ability to customize its application for specific corporate environments creates potential sales channels with large enterprises and organizations seeking bespoke safety solutions.

Recognition & Support Winning an international award and participating in programs like Microsoft's Biz Spark enhances credibility and demonstrates a track record of innovation, making the company an attractive partner for strategic collaborations and joint ventures.

Market Focus Operating in South Africa, Rapid Response addresses a high-need market with serious safety concerns, offering opportunities to expand into similar emerging markets with comparable security challenges.

Similar companies to Rapid Response

Rapid Response Tech Stack

Media & News

Rapid Response's Email Address Formats

Rapid Response uses at least 1 format(s):
Rapid Response Email FormatsExamplePercentage
First.Last@rapid-response.co.zaJohn.Doe@rapid-response.co.za
25%
FirstL@rapid-response.co.zaJohnD@rapid-response.co.za
25%
First.Last@rapid-response.co.zaJohn.Doe@rapid-response.co.za
25%
FirstL@rapid-response.co.zaJohnD@rapid-response.co.za
25%

Frequently Asked Questions

Where is Rapid Response's headquarters located?

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Rapid Response's main headquarters is located at 7 Park St, Bedfordview, Gauteng 2007, ZA. The company has employees across 5 continents, including North AmericaAfricaEurope.

What is Rapid Response's official website and social media links?

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Rapid Response's official website is rapid-response.co.za and has social profiles on LinkedIn.

What is Rapid Response's NAICS code?

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Rapid Response's NAICS code is 81 - Other Services (except Public Administration).

How many employees does Rapid Response have currently?

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As of October 2025, Rapid Response has approximately 48 employees across 5 continents, including North AmericaAfricaEurope. Key team members include Vice President / Principal: B. S.President: R. P.President: R. K.. Explore Rapid Response's employee directory with LeadIQ.

What industry does Rapid Response belong to?

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Rapid Response operates in the Consumer Services industry.

What is Rapid Response's email format?

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Rapid Response's email format typically follows the pattern of First.Last@rapid-response.co.za. Find more Rapid Response email formats with LeadIQ.
Rapid Response

Rapid Response

Consumer ServicesSouth Africa11-50 Employees

Rapid Response was born from a very bad trauma experience Marlize Holtzhausen and her family had to face, after a brutal attack on her sister in 2010.  The trauma they went through as well as praying for solutions, inspired her to start thinking about a way in which crime and the emergency reaction on crime can be handled better.  

At the same time, Gerrit Cloete worked on a yacht in Mississippi USA and gave his heart to the Lord.  He prayed for direction in his life and wanted to make a difference in people’s lives.  He came up with the same business idea and thoughts.  He made contact with Marlize through mutual friends, not knowing her before, and soon the idea became a business plan for Rapid Response.

Marlize, a third year student in UFS Business School’s Bachelor in Management Leadership Programme (BML), wrote a business plan  for the business idea and concept of Rapid Response, and was announced as a First Place winner in the international Labour Organization’s first enterPrize Job Creation challenge.  The business idea was regarded as most innovative in the ICT category and resulted in her winning this award. 
Part of the prize was also enrolment in Microsoft’s Biz Spark Programme.  Microsoft runs this programme to enable software developers with innovative business applications to use Microsoft technologies and cloud architecture for a period of three years. 

The development of Rapid Response has been seen as world-class.  It is using both “near field communication” (NFC) and manual functionalities to send alerts to selected recipients to respond to emergency calls, whether on the road in a car or at home. 

The application is ideal for the South African environment and can really address serious emergencies that all of us from time to time have to deal with in some way. Although specific services are available from Rapid Response, the application can be customised to fit a specific corporate environment and their needs.

Section iconCompany Overview

Headquarters
7 Park St, Bedfordview, Gauteng 2007, ZA
NAICS Code
81 - Other Services (except Public Administration)
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $25M$50M

    Rapid Response's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Rapid Response's revenue is estimated to be in the range of $25M$50M

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