Public Sector Focus The firm specializes in education, municipal law, and labor/employment issues for public sector clients in the upper Midwest, indicating a strong potential to cross-sell additional public-sector legal services to city, county, and school district clients.

Small to Mid-Sized With 11-50 employees and revenue in the 1M–10M range, the firm may be receptive to scalable, cost-effective service models, bundled offerings, and strategic partnerships that align with smaller budgets while expanding value-added practice areas.

Growth Hiring Recent associate hires in 2019 signal growth and capacity expansion; target opportunities may include retained advisory services, ongoing labor and employment counseling, and proactive policy development work for expanding client rosters.

Tech Stack Alignment Usage of WordPress, Microsoft 365, and marketing tools suggests openness to digital-first client engagement, e-billing, matter management tech, and targeted marketing services to attract and support public-sector clients.

Competitive Positioning AR&M competes with mid-size regional firms; emphasize value propositions such as cost-effective solutions, responsive service, and policy-shaping expertise to win engagements with municipalities, schools, and nonprofits seeking reliable, experienced counsel.