Digital Innovation Recognition RCBC has been consistently recognized for its digital innovation efforts, winning prestigious awards such as the Euromoney award for Best Bank for Digital. This recognition indicates a strong positioning in the market and signifies potential sales opportunities for digital banking solutions or partnerships.
Product Diversification With recent launches of products like the Hexagon Club Priority Debit Mastercard, RCBC Boz App, send-to-card money transfer service, and FlexiLite auto loan product, RCBC demonstrates a commitment to product diversification. These new offerings can be leveraged as sales opportunities to target specific customer segments or industries in need of financial services.
Partnerships for Remittances By partnering with FastPay Global Payments Inc. for convenient OFW remittances, RCBC shows an interest in expanding its reach and services to cater to the needs of migrant workers. This partnership opens doors for sales opportunities in cross-border payment solutions and services tailored for the overseas Filipino market.
Market Expansion Through Raffle Promo The launch of a raffle promo for SSS members indicates RCBC's strategic approach to engaging with specific target groups. This initiative can be utilized as a sales opportunity to drive customer acquisition, brand awareness, and loyalty programs, especially within the social security sector.
Technology Integration Focus By incorporating tech stack elements like TikTok Pixel, Cloudflare, and Piwik, RCBC showcases a focus on technology integration within its operations. This tech-forward approach creates potential sales opportunities for tech service providers, cybersecurity solutions, and data analytics tools tailored for the banking industry.
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