Strong Industry Presence As the largest real estate trade association in Sarasota and Manatee counties serving over 9,000 members, RASM presents a significant opportunity to offer services that support professional development, networking, and operational efficiency tailored to large regional associations.

Technological Adoption RASM has invested in a next-generation website and partnered with software providers like Accrisoft, indicating openness to digital solutions. This creates potential for offering innovative technologies such as CRM systems, digital marketing tools, or membership engagement platforms.

Recent Funding & Growth Receiving a $300,000 grant from the NAR Relief Foundation demonstrates active support and potential for future funding opportunities. Sales strategies could focus on services that enhance resilience, community support, or compliance with industry standards.

Event & Program Initiatives Launch of the 2024 Corporate Sponsor Program and new membership development initiatives showcase a focus on engagement and revenue growth, presenting opportunities to introduce event management, sponsorship solutions, and member engagement platforms.

Recognition & Awards Winning the Gold Global Achievement Program Award highlights RASM's commitment to excellence and global outreach. This suggests potential for offering international collaboration tools, premium certifications, or global networking solutions to further elevate its industry standing.