Targeted markets Leverage Recasens USA’s specialty fabrics for sun protection, textile architecture, transportation, and navigation to pursue expansion in architectural projects, outdoor branding, and maritime/vehicular applications in the US market.

Product expansion Capitalize on RECacril 60 fabric line and interactive fabric selectors to position premium, color-rich, high-performance materials to designers, fabricators, and installers seeking customizable solutions.

Sustainability angle Highlight family legacy and high-durability, long-lasting textiles to target sustainability-conscious builders and operators looking to minimize replacements and maintenance in exterior applications.

Supply assurance Promote reliable supply from expanded Spanish spinning capacity and diversified production to reduce perceived risk for large orders and multi-site deployments in North America.

Digital engagement Utilize existing tech stack and interactive selector tools to capture leads, run digital campaigns, and tailor recommendations for architects, fabricators, and fleet operators seeking performance fabrics.