Channel Acceleration Capitalize on existing partnerships, including 365 Data Centers, and target MSP networks to bundle RPX as the BCM backbone for hybrid IT customers, creating a scalable channel-led growth path.

Acquisition Synergy Position RPX alongside Agility's offerings as a comprehensive end-to-end BCM solution for enterprise customers seeking integrated DR, incident response, and governance, unlocking cross-sell opportunities across Agility's client base.

Regulatory Differentiator Differentiate with industry-specific content and regulatory guidance to win clients in highly regulated sectors like financial services, healthcare, and government, where BCM investments are mandated.

Cloud Ready Tech Promote cloud-enabled features and integrations (AWS, Route 53, analytics via Fullstory and Heap, and Osano for privacy) to attract organizations migrating to hybrid architectures seeking automated BCM workflows.

Value Proposition Position RPX as a cost-effective, fast-deploy BCM solution with turnkey BCP, DR, BIA and incident management that resonates with cost-conscious buyers in small to mid-sized firms.