Insights

Niche Market Focus Red Equipment specializes exclusively in inflatable SUP boards, creating a unique opportunity to target dedicated water sports enthusiasts and retailers seeking high-performance, specialized products in the inflatable paddle board segment.

Innovation and Performance With recent launches like the Red white water paddle board and ongoing product development such as waterproof jackets, there is potential to cross-sell complementary accessories and apparel to existing customers who value innovation and quality.

Strategic Partnerships Red Paddle Co’s collaborations with holiday operators and transportation companies suggest opportunities for co-branded marketing campaigns and bundled offerings, appealing to adventure seekers and travel-oriented clients.

Sustainability Positioning Their emphasis on delivering authentic, high-quality products aligns with eco-conscious consumers, indicating potential for expanding eco-friendly product lines and marketing efforts aimed at environmentally aware customer segments.

Growth Potential Operating within a mid-sized revenue range and actively engaging in new product development and marketing partnerships presents opportunities to scale distribution channels and increase market penetration in the water sports equipment sector.

Similar companies to Red Equipment

Red Equipment Tech Stack

Red Equipment uses 8 technology products and services including AWIN, TikTok Pixel, Shopify, and more. Explore Red Equipment's tech stack below.

  • AWIN
    Affiliate Advertising Networks
  • TikTok Pixel
    Analytics
  • Shopify
    E-commerce
  • Cart Functionality
    E-commerce
  • React
    Javascript Frameworks
  • Yodel
    Logistics
  • PHP
    Programming Languages
  • Accentuate Custom Fields
    Web Platform Extensions

Red Equipment's Email Address Formats

Red Equipment uses at least 2 format(s):
Red Equipment Email FormatsExamplePercentage
First@redpaddleco.comJohn@redpaddleco.com
83%
FLast@redpaddleco.comJDoe@redpaddleco.com
8%
FirstL@redpaddleco.comJohnD@redpaddleco.com
5%
First.Last@redpaddleco.comJohn.Doe@redpaddleco.com
4%

Frequently Asked Questions

What is Red Equipment's official website and social media links?

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Red Equipment's official website is red-equipment.co.uk and has social profiles on LinkedIn.

What is Red Equipment's NAICS code?

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Red Equipment's NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Red Equipment have currently?

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As of December 2025, Red Equipment has approximately 39 employees across 4 continents, including EuropeNorth AmericaOceania. Key team members include Ceo: J. H.Head Of Ecommerce: L. G.Head Of Marketing: C. G.. Explore Red Equipment's employee directory with LeadIQ.

What industry does Red Equipment belong to?

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Red Equipment operates in the Sporting Goods Manufacturing industry.

What technology does Red Equipment use?

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Red Equipment's tech stack includes AWINTikTok PixelShopifyCart FunctionalityReactYodelPHPAccentuate Custom Fields.

What is Red Equipment's email format?

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Red Equipment's email format typically follows the pattern of First@redpaddleco.com. Find more Red Equipment email formats with LeadIQ.

When was Red Equipment founded?

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Red Equipment was founded in 2008.

Red Equipment

Sporting Goods ManufacturingEngland, United Kingdom11-50 Employees

We’ve been making inflatable SUP boards since 2008 and that’s all we make. This focus allows us to look at the world of inflatable boards from a unique perspective and it allows you to own a product that is designed to give you the absolute best experience possible.

We believe that owning an inflatable board should not mean you have to compromise on performance, looks or quality. We believe that the experience you get when you use one of our boards is that of an authentic SUP experience and not a low quality substitute to the real thing. Inflatable SUP boards offer the ultimate in convenience but this should not be at the expense of performance.

We’ve always thought of the design of our boards as so much more than just how they look. It’s the whole experience. Owning an inflatable board is about storage, transportation, ease of inflation, as well as on-water performance. To design a board is only part of the process. Owning a Red Paddle Co inflatable board is about the whole package, the real deal and not some compromising experience that leaves you wanting more.

Section iconCompany Overview

NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
2008
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Red Equipment's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Red Equipment's revenue is estimated to be in the range of $1M$10M

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