Extensive footprint Leverage Refac Optical Group's large network of over 800 locations across 46 states and Canada to upsell wholesale lab services, in-store optical benefits, and cross-sell FW and wholesale offerings to independent optometrists and retailers.

Store within store Target retail partners in the store-within-a-store model (AAFES, BJ's Optical, Boscov's, Hudson's Bay, JCPenney, Meijer, Saks) to expand co-branded promotions, exclusive product bundles, and turnkey optical labs that drive higher foot traffic and share-of-wallet.

24/7 lab ops Highlight the state-of-the-art 24/7 optical laboratory to prospects needing rapid turnaround and high-volume orders, offering competitive SLAs for ophthalmic lenses, coatings, and repairs to win wholesale and affiliate contracts.

Integrated services Position Nationwide Vision and U.S. Vision Wholesale as a one-stop solution for exams, LASIK, eyewear, and wholesale lab services, enabling cross-sell opportunities to independent optometrists and medical centers seeking bundled capabilities.

Tech leverage Use existing Windows Server, ASP.NET, and IIS-based infrastructure as a talking point for scalable IT-enabled ordering, digital storefronts, and seamless API integrations with partner practices and retailers to reduce operational friction.