Insights

Expansion Opportunity Reliable Plus is planning geographic expansion into Illinois, including the greater Chicago market, presenting a sales opportunity to supply local vehicle wash equipment, parts, chemicals, and maintenance services to new customer accounts and partners.

Motivity Launch The upcoming Motivity offering signals a foothold in analytics or management solutions for car wash operations, creating cross-sell opportunities for equipment, service plans, and integrated tech services to optimize clients' workflows.

Maintenance Programs Silver, Gold, and Platinum maintenance plans indicate recurring revenue channels and potential for upselling parts, consumables, and extended service contracts to existing and new clients.

OEM Parts Availability With a large in-stock catalog of over 3,000 car wash parts, there is a strong opportunity to target operators needing rapid parts fulfillment, emergency service, and reliability guarantees for uptime-sensitive facilities.

Strategic Partnerships As part of the Ascentek family and recent acquisitions, Reliable Plus can be positioned as a preferred integrator for multi-site operators, opening doors to bundled equipment, installation, and maintenance deals across regions.

Similar companies to Reliable Plus

Reliable Plus Tech Stack

Reliable Plus uses 8 technology products and services including WordPress, Salesforce, Cloudflare DNS, and more. Explore Reliable Plus's tech stack below.

Reliable Plus's Email Address Formats

Reliable Plus uses at least 2 email formats:
Reliable Plus Email FormatsExamplePercentage
FLast@reliableplus.comJDoe@reliableplus.com
92%
First.Last@reliableplus.comJohn.Doe@reliableplus.com
8%

Frequently Asked Questions

What is Reliable Plus's official website and social media links?

Minus sign iconPlus sign icon
Reliable Plus's official website is reliableplus.com and has social profiles on LinkedIn.

How much revenue does Reliable Plus generate?

Minus sign iconPlus sign icon
As of October 2026, Reliable Plus's annual revenue is estimated to be $1M - $10M.

What is Reliable Plus's SIC code and NAICS code?

Minus sign iconPlus sign icon
Reliable Plus's SIC code is 7542 - Carwashes and NAICS code is 333 - Machinery Manufacturing.

How many employees does Reliable Plus have currently?

Minus sign iconPlus sign icon
As of October 2026, Reliable Plus has approximately 26 employees across 1 continents, including North America. Key team members include Manager: R. V. and Security Supervisor: M. C. Explore Reliable Plus's employee directory with LeadIQ.

What industry does Reliable Plus belong to?

Minus sign iconPlus sign icon
Reliable Plus operates in the Machinery Manufacturing industry.

What technology does Reliable Plus use?

Minus sign iconPlus sign icon
Reliable Plus's tech stack includes WordPress, Salesforce, Cloudflare DNS, Mailchimp, Microsoft 365, Microsoft Azure, WP Engine and Smartsheet.

What is Reliable Plus's email format?

Minus sign iconPlus sign icon
Reliable Plus's email format typically follows the pattern of FLast@reliableplus.com. Find more Reliable Plus email formats with LeadIQ.

When was Reliable Plus founded?

Minus sign iconPlus sign icon
Reliable Plus was founded in 1986.
Reliable Plus logo

Reliable Plus

Machinery ManufacturingMinnesota, United States11-50 Employees

Reliable Plus, based in Golden Valley, Minnesota, operates in the machinery manufacturing sector as a vehicle wash equipment and solution provider. It is part of the Ascentek family of businesses and offers end-to-end support—from site design and installation to maintenance and supplies. The company stocks more than 3,000 OEM car wash parts and provides Silver, Gold, and Platinum maintenance programs, with technicians available seven days a week.
Its customers are vehicle wash operators who need reliable equipment, parts, and service to design, install, and maintain their wash sites. In December 2022, Reliable Plus announced the acquisition of Midwest Carwash Supply, signaling expansion within the car wash market. The firm has also been recognized as a Top Workplace by the Minneapolis Star Tribune in 2021 and 2022.

Section iconCompany Overview

SIC Code
7542 - Carwashes
NAICS Code
333 - Machinery Manufacturing
Founded
1986
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Reliable Plus's revenue is estimated to be in the range of $1M - $10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.