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Market ResearchMinnesota, United States0-1 Employees

retell is a small consumer insights agency based in Minneapolis, Minnesota. It provides both qualitative and quantitative research services designed to align with Target’s Guest Insights standards, including how projects are structured, conducted, and how results are presented. The team draws on backgrounds in marketing, market research, and merchandising from Target and major consumer packaged goods companies such as Unilever, L’Oréal, and 3M, with extensive experience on Target projects. The firm emphasizes long-standing collaboration with Target, having worked on Consumer Insights initiatives for many years.

Located just across the skyway from Target Headquarters, retell maintains office, planogram, and meeting space intended for collaboration with Target teams on Consumer Insights projects. Its distinguishing capability is its familiarity with Target’s internal processes, enabling it to navigate requirements and coordinate with Target teams to ensure work aligns with Target’s standards.

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