RevolutionRace Email Format
RetailVästra Götaland, Sweden51-200 Employees
RevolutionRace is a Swedish apparel retailer specializing in outdoor clothing, emphasizing durable, high-quality gear in colorful designs for use in nature. Founded in 2014 and based in Borås, Västra Götaland, the brand targets hikers and outdoor enthusiasts, with gear developed by and for people who enjoy nature. The company aims to deliver good value by offering high-quality apparel at accessible prices, leveraging a model that eliminates intermediaries to speed product updates to market. The business sits in the outdoor apparel retail segment, competing on quality, functionality, and thoughtful pricing. It emphasizes meeting customer needs and delivering reliable performance without sacrificing construction or materials. In October 2025, RevolutionRace launched the RVRC Ultra Series, a new collection described as its most technical and innovative to date.