Market leadership RigData is an established source with 30+ years of experience in drilling activity data for the US, Gulf of Mexico, and western Canada, now part of Enverus Drillinginfo. This positions it as a trusted supplier for oil and gas professionals needing timely, verified information for decision making, market share analysis, and exploration trends.

Subscription driven The company offers daily, weekly, monthly reports and ongoing web-based data access via subscriptions, suggesting a recurring revenue model with potential for upsell through higher-frequency access, additional data bundles, or premium analytics services.

Data verification A dedicated survey team corroborates data with hundreds of industry participants weekly, emphasizing data freshness and reliability. This can be leveraged to pitch data accuracy guarantees, custom datasets, or training services for enterprise teams.

Tech stack alignment Utilizes modern web and data technologies (Optimizely, Cloudflare, Telerik Sitefinity, MySQL, PHP) that support scalable, high-availability data delivery. Opportunities exist to propose enhanced user experiences, API access, or white-label solutions to larger clients.

Growth opportunities As part of Platts and in the broader energy information space with peers of various sizes, RigData sits in a competitive landscape with potential for cross-sell or add-on services from parent brands, as well as marketing partnerships to expand reach into adjacent markets or geographies.