Global Market Presence Rigel operates in over 35 countries across Asia and beyond, including emerging markets such as the Middle East and Latin America. This extensive reach indicates strong international demand for innovative bathroom solutions, presenting opportunities for expansion into new territories and upselling existing clients.

Innovation and Technology Adoption The company's recent partnership with Sunway Pyramid to implement IoT-enabled sanitation systems highlights a focus on digital transformation and smart solutions. Sales efforts can target other commercial and retail clients seeking to modernize facilities through smart technology.

High-End Market Focus Rigel specializes in designing and supplying premium, innovative bathroom products that have been featured in iconic landmarks worldwide. This positions the company favorably for premium sector clients who prioritize quality, design, and technological integration, suggesting a potential upsell to luxury hotel chains, airports, and commercial developers.

Expanding Digital Capabilities With a robust tech stack including IoT, SAP Business One, and digital design tools, Rigel is equipped to serve clients seeking integrated, digitally-enabled sanitary solutions. Business development efforts can emphasize the company's capacity for customized, smart, and efficient bathroom systems for large-scale projects.

Strategic Growth Opportunities Rigel's continuous expansion into emerging markets and strategic project deployments indicate growth potential. Sales opportunities exist in partnering with developers and project managers in these regions to provide innovative sanitary solutions aligned with sustainability and digitalization trends.