Insights

Growth and Scale Roborock operates in the high growth consumer electronics space with revenue in the 100M-250M range and employs hundreds of professionals, indicating a solid customer base and potential for expanded firmware, service bundles, and premium accessory offerings.

Global Reach Headquartered in Beijing with offices in Shanghai, Shenzhen and an international team in Hong Kong, Roborock presents opportunities for regional channel partnerships, cross-border marketing initiatives, and localized fulfillment or warranty services in Asia-Pacific and EMEA.

Smart Home Synergy Specialization in robot vacuums and connected handheld units suggests demand for integrations with AI, IoT ecosystems, and voice assistant platforms, opening upsell channels for home automation partners and OEM collaboration.

Data and UX Tech stack includes analytics and customer experience tools (Hotjar, Salesforce, Zendesk, iCIMS, Asana), signaling maturity in user insights, CRM-driven sales motions, and potential for advanced product efficacy studies, targeted campaigns, and post-sale support optimization.

Financial Footing Revenue scale combined with modest funding indicates room for strategic partnerships, co-marketing, or channel funding discussions to accelerate SKU expansion, regional distribution, and aftermarket services at scale.

Similar companies to Roborock

Roborock Tech Stack

Roborock uses 8 technology products and services including Amazon Advertising, Twitter Ads, Hotjar, and more. Explore Roborock's tech stack below.

Roborock's Email Address Formats

Roborock uses at least 4 email formats:
Roborock Email FormatsExamplePercentage
LastFirst@roborock.comDoeJohn@roborock.com
50%
First.Last@roborock.comJohn.Doe@roborock.com
23%
First-Last@roborock.comJohn-Doe@roborock.com
15%
FirstLast@roborock.comJohnDoe@roborock.com
12%

Frequently Asked Questions

What is Roborock's stock symbol?

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Roborock is a publicly traded company; the company's stock symbol is 688169.SS.

What is Roborock's official website and social media links?

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Roborock's official website is roborock.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Roborock generate?

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As of August 2026, Roborock's annual revenue is estimated to be $100M - $250M.

What is Roborock's NAICS code?

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Roborock's NAICS code is 334 - Computer and Electronic Product Manufacturing.

How many employees does Roborock have currently?

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As of August 2026, Roborock has approximately 329 employees across 5 continents, including Asia, Europe and North America. Key team members include President: Q. G., Head Of Marketing, Apac: D. C. and Head Of Marketing Europe: F. L. Explore Roborock's employee directory with LeadIQ.

What industry does Roborock belong to?

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Roborock operates in the Computers and Electronics Manufacturing industry.

What technology does Roborock use?

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Roborock's tech stack includes Amazon Advertising, Twitter Ads, Hotjar, iCIMS, Usercentrics, Salesforce, Zendesk and Asana.

What is Roborock's email format?

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Roborock's email format typically follows the pattern of LastFirst@roborock.com. Find more Roborock email formats with LeadIQ.

How much funding has Roborock raised to date?

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As of August 2026, Roborock has raised $28M in funding. The last funding round occurred on Jan 01, 2018 for $3.4M.

When was Roborock founded?

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Roborock was founded in 2014.
Roborock logo

Roborock

Computers and Electronics ManufacturingBeijing, China201-500 Employees

Roborock operates in the computers and electronics manufacturing sector and is headquartered in Beijing, China. The company focuses on research, development, and production of cleaning devices, including a range of robot vacuums and handheld vacuum units. Founded in 2014, Roborock maintains a global presence with offices in Shanghai and Shenzhen and an international team based in its Hong Kong office. The organization employs between 201 and 500 people. It reports revenue in the $100M-$250M range and has funding of about $3.4M; more information is available on its website at https://us.roborock.com.

Section iconCompany Overview

Stock Symbol
688169.SS
NAICS Code
334 - Computer and Electronic Product Manufacturing
Founded
2014
Employees
201-500

Section iconFunding & Financials

  • $28M

    Roborock has raised a total of $28M of funding over 3 rounds. Their latest funding round was raised on Jan 01, 2018 in the amount of $3.4M as a Series B.

  • $100M - $250M

    Roborock's revenue is estimated to be in the range of $100M - $250M

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