Corporate Partnerships RRVBC already engages with local businesses to host drives and campaigns and has a Mercyhealth EMS partnership. There is a clear opportunity to formalize an expanded corporate partnership program with sponsored drives, employee giving campaigns, co branded marketing, and sponsorship packages to scale donor recruitment and visibility across more counties.

Digital Donor Growth With less than two percent of eligible donors currently giving and ongoing campaigns with Chartwell, there is strong potential to offer targeted digital marketing services across multi channel ads, content, social media, and email to boost donor signups and retention across the six county region.

Donor Portal Enhancement The 2025 donor portal launch shows readiness for deeper online engagement. Opportunities exist to add online scheduling, reminders, rewards, and data driven personalization, along with CRM integration and marketing automation to nurture lifelong donors.

Logistics Optimization Eight hospitals covered by four locations and up to three mobile drives per day create opportunities for route optimization, inventory forecasting, and mobile drive planning tools to improve efficiency, reduce stockouts, and increase weekly collection volume.

Clinical and EMS Solutions As a regulated non profit serving eight hospitals, RRVBC could benefit from compliance focused services, supply chain analytics, and enterprise data solutions that support hospital blood product needs, reporting, and efficient procurement partnerships.