Community Engagement Rockpit Brewing actively participates in local events such as the Beerlympics challenge, creating opportunities for partnerships, sponsorships, and collaborative promotions to increase brand visibility and customer engagement.

Product Innovation The launch of unique and seasonal beers like Trix Cereal Sour and All Those Peaches indicates a willingness to experiment with creative flavors, presenting opportunities to upsell seasonal merchandise or limited-edition gift packs.

Digital Presence With an existing website and a tech stack including WordPress and WooCommerce, there is potential to expand online sales, promote new releases, or offer exclusive merchandise, enhancing revenue streams.

Market Position As a small neighborhood brewery with modest revenue but growing product lines, there is scope to target local markets or niche consumers seeking craft and small-batch beers, opening avenues for regional expansion or collaborations.

Event Partnerships Participation in events like Beerlympics and partnerships with local CrossFit gyms suggest an opportunity to further develop corporate or event-based sales, such as hosting private tastings or branded events to attract new customer segments.