TOU Pilot Potential Residential TOU pilot signals demand for consumer energy management solutions and dynamic pricing education. Opportunity: partner with Rocky Mountain Power to deploy and market smart thermostats, load control devices, home energy dashboards, and related services to drive TOU adoption and demand response participation across Utah, Idaho, and Wyoming.

Efficiency Program Upsell Wattsmart program and community partnerships show appetite for energy efficiency upgrades in homes and public spaces. Opportunity: supply and install ductless heat pumps, heat pump water heaters, insulation, and HVAC retrofit services; financing and project management offerings can scale to additional communities and commercial customers.

Grid Modernization Partners Growth and modernization initiatives including potential Natrium plants and facility expansions point to demand for grid modernization and reliability solutions. Opportunity: offer grid scale storage, microgrids, distributed energy resources management, and advanced analytics; support integration with existing digital engagement platforms for customer communications.

Community Engagement Opportunities Community and philanthropic engagement evidenced by grants and municipal partnerships create a channel for joint sustainability projects and customer education. Opportunity: provide program design, grant administration, sponsorship sales, and impact reporting; align offerings with local government initiatives and cultural organizations.

Regulatory Stakeholder Advisory Regulatory environment and IRP scrutiny highlight the need for robust stakeholder engagement and IRP optimization tools. Opportunity: deliver regulatory consulting, IRP scenario modeling software, stakeholder communications services, and transparent reporting to regulators and the public.