Collaborative expansions Roger Oates Design has recently partnered with Richard Allan London for a collaborative rug collection, indicating opportunities to cross-sell collaborative products, co-branding campaigns, and joint marketing initiatives with interior designers and retailers.

Global flagship presence With a history of opening flagship spaces and expanding into the Chelsea design district and North American markets, there is potential to target hospitality, commercial projects, and luxury residential clients in regions where new showrooms or partnerships are established.

Sustainability alignment Recent collaboration with Granite + Smoke on a sustainable rug collection signals interest in eco-conscious materials and brands, suggesting sales opportunities in sustainability-minded interiors, hospitality upgrades, and architects prioritizing green certifications.

Acquisition and backing Ownership by Ulster Carpets since 2016 implies established distribution channels and potential access to broader wholesale networks; leverage such ties for larger contract opportunities and regional market penetration.

Digital and designer reach A multi-channel tech stack (WordPress, Shopify/WooCommerce, Mailchimp, Sendinblue) combined with design-focused services positions the company well for direct-to-designer sales, online retail partnerships, and targeted marketing to interior designers and retailers.