Expanding Product Line Roger Vivier has expanded its collections to include handbags, jewelry, hats, and gloves alongside luxury footwear, presenting cross-selling opportunities to cater to diverse customer needs and preferences.

Collaborative Campaigns Launching collaborative campaigns like the 'Vivier Express' with well-known figures such as Laura Dern provides partnership opportunities to reach new audiences and leverage influencer marketing for increased brand exposure and sales.

Cause-driven Marketing By unveiling special editions like the Flower Strass pumps in support of the Breast Cancer Research Foundation, Roger Vivier showcases its commitment to social causes, creating avenues for cause-driven marketing campaigns that resonate with socially conscious consumers and drive sales.

Innovative Designs With over 20 unique heel shapes and a legacy of revolutionary shoe designs, Roger Vivier offers a distinct product offering that appeals to fashion-forward consumers seeking avant-garde and statement pieces, opening doors for targeting niche markets and trendsetting individuals.

Creative Director Influence Under the creative direction of Gherardo Felloni, known for infusing joy and creativity into the Maison's collections, Roger Vivier has the opportunity to capitalize on the director's artistic vision to create captivating campaigns that resonate with a broader audience and drive sales growth through brand loyalty and innovation.