Insights

Expansion Opportunity Roldão Atacadista is in an active expansion phase with 40 stores in São Paulo and ongoing hiring, indicating a readiness to scale partnerships, supplier onboarding, and new store-level programs that can drive increased volumes and co-branded promotions.

Private Label & Range As a large wholesale and autosserviço player focusing on competitive pricing for businesses and households, there is potential to propose curated assortments, private-label opportunities, or exclusive deals to improve margin mix and drive loyalty across SMB customers and end consumers.

Tech & Insights The tech stack includes data visualization and analytics tools (Tableau, Google Data Studio) and user behavior insights (Hotjar), suggesting opportunities to pitch advanced analytics services, loyalty analytics, and vendor performance dashboards to optimize promotions and stock management.

Awards & Trust Strong customer satisfaction recognition and leadership awards signal a receptive environment for strategic partnerships, supplier programs, and value-added services such as sustainable sourcing stories, supplier financing, and joint marketing initiatives.

Talent & Programs Active investment in training and career development coupled with a bold employer brand (#sangueazuleamarelo) indicates openness to collaboration on workforce solutions, onboarding support for new vendors, and co-hosted training or certification programs that can streamline supplier accreditation and rollout.

Similar companies to Roldão Atacadista

Roldão Atacadista Tech Stack

Roldão Atacadista uses 8 technology products and services including Google Ads, iCIMS, Canva, and more. Explore Roldão Atacadista's tech stack below.

Roldão Atacadista's Email Address Formats

Roldão Atacadista uses at least 3 email formats:
Roldão Atacadista Email FormatsExamplePercentage
First.Last@roldao.com.brJohn.Doe@roldao.com.br
91%
FLast@roldao.com.brJDoe@roldao.com.br
7%
First.Middle@roldao.com.brJohn.Michael@roldao.com.br
2%

Frequently Asked Questions

What is Roldão Atacadista's phone number?

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You can contact Roldão Atacadista's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Roldão Atacadista's official website and social media links?

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Roldão Atacadista's official website is roldao.com.br and has social profiles on LinkedIn.

How much revenue does Roldão Atacadista generate?

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As of August 2026, Roldão Atacadista's annual revenue is estimated to be $10M - $25M.

What is Roldão Atacadista's NAICS code?

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Roldão Atacadista's NAICS code is 42 - Wholesale Trade.

How many employees does Roldão Atacadista have currently?

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As of August 2026, Roldão Atacadista has approximately 5.1K employees across 4 continents, including South America, North America and Europe. Key team members include Chief Executive Officer: E. R., Cfo: S. H. P. and Head De Recursos Humanos: D. D. F. M. Explore Roldão Atacadista's employee directory with LeadIQ.

What industry does Roldão Atacadista belong to?

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Roldão Atacadista operates in the Wholesale industry.

What technology does Roldão Atacadista use?

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Roldão Atacadista's tech stack includes Google Ads, iCIMS, Canva, Power BI, Qlik, Dropbox, Google Workspace and WhatsApp Business.

What is Roldão Atacadista's email format?

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Roldão Atacadista's email format typically follows the pattern of First.Last@roldao.com.br. Find more Roldão Atacadista email formats with LeadIQ.

When was Roldão Atacadista founded?

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Roldão Atacadista was founded in 2000.
Roldão Atacadista logo

Roldão Atacadista

WholesaleBrazil5001-10000 Employees

Roldão Atacadista operates as a Brazilian wholesale retailer focused on food products, delivering through self-service and wholesale formats. Based in São Paulo, the company has been active for about 24 years, tracing its origins to the Freguesia do Ó neighborhood, and runs around 40 stores in São Paulo as part of an ongoing expansion. It serves a diverse customer base, including micro, small, and large businesses as well as families, by offering a broad range of products at competitive prices. The organization emphasizes workforce development, providing ongoing training and career opportunities for its staff, supported by a sizable multi-site operation.

In the Brazilian wholesale and grocery sector, Roldão Atacadista positions itself as a dependable supplier capable of strengthening purchasing power for both merchants and households. Core values—cooperation, integrity, and determination—guide its actions and decisions. The company has earned industry recognition, including the Instituto MESC champion title for wholesale customer satisfaction in 2023 and a listing among the 100 best companies in customer satisfaction in 2023, as well as ABRAS placing it 28th in 2024; it has also received a Professional of the Year award in the finance management category and holds the Selo Feedback Gupy for candidate experience. The business is expanding its footprint and actively hiring to support growth.

Section iconCompany Overview

Phone number
NAICS Code
42 - Wholesale Trade
Founded
2000
Employees
5001-10000

Section iconFunding & Financials

  • $10M - $25M

    Roldão Atacadista's revenue is estimated to be in the range of $10M - $25M

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