Expanding Digital Presence Roman's integrated e-commerce platform and personalized customer service approach position it well to attract digitally-savvy consumers seeking a seamless shopping experience across online, in-store, and phone channels.

Growth Through IPO With recent significant funding from a $220 million IPO and the ability to trade separately on Nasdaq, Roman has increased financial flexibility for expansion, marketing, and technology investments tailored to boost sales and market reach.

Fashion-Forward Appeal Roman's focus on timeless yet trendy clothing designs creates opportunities to target fashion-conscious consumers, especially within the competitive retail apparel sector where style and affordability drive purchase decisions.

Technology Utilization Leveraging advanced tech tools such as AWS, Google Analytics, and targeted bot management enables Roman to optimize online user engagement, personalize marketing campaigns, and increase conversions, unlocking further revenue potential.

Market Positioning Positioned alongside competitors with similar revenue ranges like boohoo and Dorothy Perkins, Roman can enhance sales by emphasizing its unique customer service and design-led approach to differentiate in the competitive fashion retail market.