Insights

Strategic Facility Expansion Rotary Solutions has recently invested over $5 million in expanding and modernizing its manufacturing facility in Madison, Indiana, indicating a focus on increasing production capacity and product innovation. This presents an opportunity to offer complementary automation, supply chain, or logistical solutions to support their growth initiatives.

Product Innovation & Launches The company continuously introduces new products such as the Rotary R1250 Leverless Tire Changer and mobile demo trailers, signaling a strong commitment to technological advancement and customer engagement. Engaging with their sales teams for demo solutions, maintenance services, or expansion into new product lines could be lucrative.

Market Presence & Events Rotary actively participates in major industry events like the SEMA Show and NADA Show, utilizing these platforms for product showcasing and networking. Opportunities exist to provide event support, marketing solutions, or strategic partnerships to enhance their brand visibility at these events.

Strong Industry Position Operating within the vehicle repair and maintenance equipment market with revenues between 50 and 100 million dollars, Rotary controls a significant share of the automotive service innovation space. This makes them a prime target for upselling advanced diagnostic, calibration, or automation technologies to stay ahead in the competitive landscape.

Digital & Customer Engagement With a tech stack that includes tools like Google Tag Manager, Facebook Pixel, and in-house digital tools, Rotary emphasizes digital marketing and customer interaction. Providing digital marketing solutions or customer experience tools could help improve their outreach, lead generation, and customer retention efforts.

Similar companies to Rotary Lift

Rotary Lift Tech Stack

Rotary Lift uses 8 technology products and services including HubSpot Analytics, Hotjar, oEmbed, and more. Explore Rotary Lift's tech stack below.

  • HubSpot Analytics
    Analytics
  • Hotjar
    Analytics
  • oEmbed
    Dev Tools
  • Cart Functionality
    E-commerce
  • Emotion
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Google Tag Manager
    Tag Management
  • Weglot
    Translation

Media & News

Rotary Lift's Email Address Formats

Rotary Lift uses at least 2 format(s):
Rotary Lift Email FormatsExamplePercentage
FLast@rotarylift.comJDoe@rotarylift.com
87%
Last@rotarylift.comDoe@rotarylift.com
8%
LFirst@rotarylift.comDJohn@rotarylift.com
3%
First@rotarylift.comJohn@rotarylift.com
1%
FMiddleLast@rotarylift.comJMichaelDoe@rotarylift.com
1%

Frequently Asked Questions

What is Rotary Lift's phone number?

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You can contact Rotary Lift's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Rotary Lift's official website and social media links?

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Rotary Lift's official website is rotarysolutions.com and has social profiles on LinkedIn.

What is Rotary Lift's NAICS code?

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Rotary Lift's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Rotary Lift have currently?

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As of December 2025, Rotary Lift has approximately 1K employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Communications Officer: J. S.Vice President And General Manager-The Americas: M. W.Co-Owner: R. P.. Explore Rotary Lift's employee directory with LeadIQ.

What industry does Rotary Lift belong to?

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Rotary Lift operates in the Motor Vehicle Manufacturing industry.

What technology does Rotary Lift use?

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Rotary Lift's tech stack includes HubSpot AnalyticsHotjaroEmbedCart FunctionalityEmotionjQueryGoogle Tag ManagerWeglot.

What is Rotary Lift's email format?

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Rotary Lift's email format typically follows the pattern of FLast@rotarylift.com. Find more Rotary Lift email formats with LeadIQ.

When was Rotary Lift founded?

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Rotary Lift was founded in 1925.

Rotary Lift

Motor Vehicle ManufacturingIndiana, United States1001-5000 Employees

Before Rotary was a company, it was a solution.

Peter Lunati, a technician looking for a better way to repair a car, was inspired by the sight of a barber chair rising in the air. If you can lift a chair, why not an automobile? Not even a year later, in 1925, Lunati built the world's first automotive hydraulic lift. And Rotary Lift, the company, was born.

Nearly 100 years later, Rotary Solutions is Serving the Shop as a trusted single source provider for products and services that span the needs of every kind of shop. Our equipment is purposefully designed to work seamlessly to support our customers’ shops in the safest, fastest and most efficient way. This is backed by the most comprehensive national distribution and service network and in-house customer service team. Our digital tools, on-demand training and services help our customers’ teams and technicians design the most efficient bays in the industry. 

Our brands offer the best in vehicle lifts, wheel service equipment, A/C service carts, ADAS calibration,  collision repair technology, shop equipment and training. 

As part of Vehicle Service Group, a Dover Company, we have global operations on three continents and the backing of a Fortune 500 Company.

Section iconCompany Overview

Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1925
Employees
1001-5000

Section iconFunding & Financials

  • $50M$100M

    Rotary Lift's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Rotary Lift's revenue is estimated to be in the range of $50M$100M

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