Expansion Opportunity Rowan recently opened a new location in Pittsburgh, Pennsylvania, signaling potential growth in new markets. This expansion presents an opportunity for strategic partnerships and increased brand visibility in the region.

Seasonal Promotion Launching the Midwinter Makealong initiative showcases Rowan's commitment to engaging customers with innovative projects and experiences. Leveraging similar seasonal promotions can drive customer interest and boost sales during key periods.

Market Positioning Rowan's focus on offering safe and celebratory piercing experiences differentiates it within the luxury goods and jewelry industry. Highlighting this unique selling proposition can attract customers looking for a premium yet inclusive brand.

High Revenue Potential With revenue in the range of $100M - 1B, Rowan demonstrates strong financial health. Leveraging this financial stability can enhance confidence among potential investors and partners, opening doors to large-scale collaborations.

Competitive Edge By exclusively using licensed nurses for piercings and hypoallergenic jewelry, Rowan sets itself apart from competitors. Emphasizing these quality standards can position the brand as a trusted choice for customers seeking safe and trendy piercing solutions.