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Insights

Middle-weight Motorcycle Leader Royal Enfield is positioned as the global middle-weight motorcycle leader, with a strong focus on this segment. This presents an opportunity for strategic partnerships and collaborations targeting the growing middle-weight motorcycle market.

Wholly-Owned Subsidiary As the first wholly-owned subsidiary of Royal Enfield, Royal Enfield North America (RENA) has the advantage of direct control over operations and distribution in the US, Canada, Mexico, and Puerto Rico, offering potential avenues for tailored sales approaches and localized marketing strategies.

Exclusive Market Takeover RENA successfully took over the USA and Canada markets from independent distributors, indicating a strong market presence and brand positioning. This transition opens up opportunities to capitalize on an exclusive market position and penetrate further into these regions.

Technologically-Empowered Operations With a tech stack including Google Cloud, Salesforce Customer 360, and Kubernetes, RENA is equipped with robust technological capabilities. Leveraging this technology-driven approach can enhance customer engagement, streamline operations, and drive sales growth through digital channels.

Competitive Landscape Awareness By understanding competitors like Piaggio Group Americas, Honda Powersports, and Ducati North America, RENA can identify gaps in the market, differentiate its offerings, and target specific customer segments to effectively position itself for increased sales and market share.

Similar companies to Royal Enfield North America

Royal Enfield North America Tech Stack

Royal Enfield North America uses 8 technology products and services including Google Optimize, Simulink, Kubernetes, and more. Explore Royal Enfield North America's tech stack below.

  • Google Optimize
    A/B Testing
  • Simulink
    Advanced Analytics And Data Science
  • Kubernetes
    Containerization
  • Salesforce Customer 360
    Customer Relationship Management
  • Oracle Database
    Database
  • Google Cloud
    Infrastructure As A Service
  • Handlebars
    Javascript Frameworks
  • Akamai mPulse
    Real User Monitoring

Media & News

Royal Enfield North America's Email Address Formats

Royal Enfield North America uses at least 1 format(s):
Royal Enfield North America Email FormatsExamplePercentage
FirstLast@royalenfield.comJohnDoe@royalenfield.com
33%
First@royalenfield.comJohn@royalenfield.com
26%
FLast@royalenfield.comJDoe@royalenfield.com
23%
LastFirst@royalenfield.comDoeJohn@royalenfield.com
18%

Frequently Asked Questions

Where is Royal Enfield North America's headquarters located?

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Royal Enfield North America's main headquarters is located at 226 N Water St Milwaukee, Wisconsin 53202 US. The company has employees across 4 continents, including AsiaNorth AmericaAfrica.

What is Royal Enfield North America's official website and social media links?

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Royal Enfield North America's official website is royalenfield.com and has social profiles on LinkedIn.

What is Royal Enfield North America's NAICS code?

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Royal Enfield North America's NAICS code is 722410 - Drinking Places (Alcoholic Beverages).

How many employees does Royal Enfield North America have currently?

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As of October 2023, Royal Enfield North America has approximately 25 employees across 4 continents, including AsiaNorth AmericaAfrica. Key team members include Vice President After Sales Operations For The Americas At Royal Enfield: A. L.Vp Of Sales And Dealer Development: M. R.President North America: R. C.. Explore Royal Enfield North America's employee directory with LeadIQ.

What industry does Royal Enfield North America belong to?

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Royal Enfield North America operates in the Motor Vehicle Manufacturing industry.

What technology does Royal Enfield North America use?

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Royal Enfield North America's tech stack includes Google OptimizeSimulinkKubernetesSalesforce Customer 360Oracle DatabaseGoogle CloudHandlebarsAkamai mPulse.

What is Royal Enfield North America's email format?

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Royal Enfield North America's email format typically follows the pattern of . Find more Royal Enfield North America email formats with LeadIQ.

When was Royal Enfield North America founded?

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Royal Enfield North America was founded in 1901.
Royal Enfield North America

Royal Enfield North America

Motor Vehicle ManufacturingWisconsin, United States11-50 Employees

Royal Enfield is the oldest, fastest growing and largest middle-weight motorcycle company in the world.  Royal Enfield built its first motorcycle in 1901 and has grown more than 50 percent every year for the last five years.

Royal Enfield is the only company focused solely on the middle-weight segment and quickly becoming  the global middle-weight motorcycle leader.

Established in 2015 and located in Milwaukee, Wisconsin, Royal Enfield North America (RENA) was established as the first wholly-owned subsidiary company. 

Royal Enfield North America imports and distributes motorcycles, parts and accessories across the United States, Canada, Mexico and Puerto Rico. RENA took over the USA and Canada markets from independent distributors on January 1, 2016. 

Section iconCompany Overview

Headquarters
226 N Water St Milwaukee, Wisconsin 53202 US
NAICS Code
722410 - Drinking Places (Alcoholic Beverages)
Founded
1901
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

Section iconFunding & Financials

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