Insights

Recent Acquisition Activity Royal Purple was acquired by Aurora Capital Group in September 2023 and subsequently sold its industrial assets to Lubrication Engineers for $110 million. This transition indicates potential opportunities to leverage their evolving portfolio and explore partnership or supply chain collaborations.

Product Innovation Focus Royal Purple consistently launches new high-performance lubricants such as Max-Restore High Mileage Fuel Treatment, demonstrating an ongoing commitment to product innovation. This focus creates avenues to introduce complementary additive products and custom formulations to meet rising demand.

Sustainability and Community Engagement With initiatives like launching a donation drive for a women's shelter, Royal Purple shows active community involvement and social responsibility. This engagement highlights an opportunity for sustainability-focused partnerships and corporate social responsibility collaborations.

Market Position & Potential Operating within the competitive oil and gas lubricant industry with mid-sized revenue and workforce, Royal Purple’s premium product positioning opens prospects to target niche industrial markets, specialty automotive segments, and OEM partnerships for premium synthetic lubricants.

Partnership & Sponsorship Opportunities Royal Purple’s partnership with Formula Drift as the official oil brand underscores their interest in automotive and motorsports markets. This creates sales prospects in high-performance motorsport lubricants and branded promotional collaborations targeting automotive enthusiasts.

Similar companies to Royal Purple

Royal Purple Tech Stack

Royal Purple uses 8 technology products and services including Cluep, Salesforce Audience Studio, jQuery Migrate, and more. Explore Royal Purple's tech stack below.

Cluep
Advertising
Salesforce Audience Studio
Data Management Platforms
jQuery Migrate
Javascript Libraries
PHP
Programming Languages
Cloudflare Bot Management
Security
HSTS
Security
Animate.css
UI Frameworks
Facebook
Widgets

Media & News

Royal Purple's Email Address Formats

Royal Purple uses at least 1 format(s):

Royal Purple Email Formats	Example	Percentage
FLast@royalpurple.com	JDoe@royalpurple.com	75%
First.Last@royalpurple.com	John.Doe@royalpurple.com	16%
Last@royalpurple.com	Doe@royalpurple.com	6%
FirstL@royalpurple.com	JohnD@royalpurple.com	3%

Frequently Asked Questions

Where is Royal Purple's headquarters located?

Royal Purple's main headquarters is located at 1 Royal Purple Ln., Porter, TX 77365, US. The company has employees across 3 continents, including North AmericaAsiaAfrica.

What is Royal Purple's phone number?

You can contact Royal Purple's main corporate office by phone at

+1-281-354-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Royal Purple's official website and social media links?

Royal Purple's official website is royalpurple.com and has social profiles on LinkedIn.

How much revenue does Royal Purple generate?

As of October 2025, Royal Purple's annual revenue is estimated to be $28M.

What is Royal Purple's SIC code NAICS code?

Royal Purple's SIC code is 2992 - Lubricating Oils and Greases NAICS code is 211 - Oil and Gas Extraction.

How many employees does Royal Purple have currently?

As of October 2025, Royal Purple has approximately 129 employees across 3 continents, including North AmericaAsiaAfrica. Key team members include Coo/Cfo: F. K.Owner: M. M.Owner: T. H.. Explore Royal Purple's employee directory with LeadIQ.

What industry does Royal Purple belong to?

Royal Purple operates in the Oil and Gas industry.

What technology does Royal Purple use?

Royal Purple's tech stack includes CluepSalesforce Audience StudiojQuery MigratePHPCloudflare Bot ManagementHSTSAnimate.cssFacebook.

What is Royal Purple's email format?

Royal Purple's email format typically follows the pattern of FLast@royalpurple.com. Find more Royal Purple email formats with LeadIQ.

When was Royal Purple founded?

Royal Purple was founded in 1986.

Royal Purple

Oil and GasUnited States51-200 Employees

Royal Purple® located in Porter, Texas, produces a wide range of high performance lubricants for nearly every consumer and industrial application. Royal Purple® focuses exclusively on developing state-of-the-art lubricants that significantly outperform other synthetic and mineral based oils. 
Trust the oil from the Synthetic Expert - Royal Purple®.

Royal Purple was acquired in 2012 by Calumet (CLMT), a leading refiner and processor of specialty hydrocarbon products headquartered in Indianapolis, IN.